Wednesday, December 25, 2019

Acceptance of Loss in Eveline and Hills Like White Elephants

The End of Love and Acceptance of Loss in â€Å"Eveline† by James Joyce and â€Å"Hills Like White Elephants† by Ernest Hemingway At least once in a lifetime, most people will experience the end of a love and have to deal with the difficulties of moving on. The end of a romance can occur either through choosing to leave your other half or being the one who is left. In the short stories â€Å"Eveline† by James Joyce and â€Å"Hills Like White Elephants† by Ernest Hemingway there are particularly good examples of the end of love and acceptance of loss. The end of a relationship should not be looked at as the end of the world, but as a chance to grow from the experience. The women in these stories both felt pain from their losses but in the words of Alfred†¦show more content†¦Eveline knew that if she went to Buenos Aires with Frank she would have a better life, but she also knew that she did not love Frank, although â€Å"she had begun to like him† (Joyce 659). When she left Frank at the docks it was the end of a love. It was not the end of her love for him, but of his belief that Ev eline loved him. â€Å"Her chief concern is herself; she resolves to elope mainly to avoid reliving her mothers futile life†(Dilworth 456). However, what Eveline truly desires isnt Frank but freedom for herself. â€Å"All the seas of the world tumbled about her heart. He was drawing her into them: he would drown her†, if she goes with Frank she will be free from her father but she is still worried that she will end up trapped in a loveless marriage just like her mother(Joyce 661). â€Å"After all, her mothers marriage to her father must subconsciously condition her anticipation of married life†(Dilworth 456). At the end of the story it is clear that Frank does love Eveline, but as soon as she made the choice to stay with her father their love ended. For Eveline it is easy to accept the loss of marriage with Frank but the loss of the chance at a new life is harder. The story â€Å"Hills Like White Elephants† by Ernest Hemingway is a story that describes a short conversation shared by two lovers at a train station. The conversation is difficult to understand at first, but

Tuesday, December 17, 2019

Hamlet, the Melancholy One Essay - 3212 Words

Hamlet, the Melancholy One Shakespeare’s tragedy Hamlet features the most famous protagonist in English literature – Hamlet. Inseparable from his character is the melancholy which permanently afflicted him. This essay concerns itself with this aspect of Hamlet. Harry Levin explains the choices open to the melancholy hero in the General Introduction to The Riverside Shakespeare: The explanation of Hamlet, â€Å"What a piece of work is a man!† (II.ii.303), carries an ironic reverberation. His melancholy gaze looks up and down: skyward toward â€Å"this brave o’erhanging firmament† and earthward toward the grave. Those two portraits which he shows to the Queen illustrate man’s potentialities for good and for evil. The†¦show more content†¦(35) Horatio and Marcellus exit the ghost-ridden ramparts of Elsinore intending to enlist the aid of Hamlet. The prince is dejected by the â€Å"o’erhasty marriage† of his mother to his uncle less than two months after the funeral of Hamlet’s father (Gordon 128). There is a post-coronation social gathering of the court, where Claudius insincerely pays tribute to the memory of his deceased brother. Hamlet is present, dressed in black, the color of mourning, for his deceased father. His first words say that Claudius is A little more than kin and less than kind, indicating a disapproval of the new king’s values. Hamlet’s first soliloquy is quite depressing; it emphasizes the frailty of women – an obvious reference to his mother’s hasty and incestuous marriage to her husband’s brother: Must I remember? why, she would hang on him, As if increase of appetite had grown By what it fed on: and yet, within a month-- Let me not think ont--Frailty, thy name is woman!-- A little month, or ere those shoes were old With which she followd my poor fathers body, Like Niobe, all tears:--why she, even she-- O, God! a beast, that wants discourse of reason, Would have mournd longer--married with my uncle, My fathers brother, but no more like my father Than I to Hercules: within a month: Ere yet the salt of mostShow MoreRelated Melancholy in Hamlet Essay1039 Words   |  5 Pages Melancholy in Hamletnbsp;nbsp; Melancholy has caused many to look down on the world and themselves, driving themselves to suicide or treating their life like it has no meaning. 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These soliloquies provide the ability to tell specific pieces of information that cannot be disclosedRead MoreWilliam Shakespeare s Hamlet 1474 Words   |  6 PagesBibliography There are no sources in the current document. Hamed Alanazi English 230 Dec 4, 2015 Hamlet Hamlet, a play written by William Shakespeare is very close to the dramatic conventions of the revenge in Elizabeth era. All the revenge conventions are used in Hamlet which made it a typical revenge play. Hamlet is one of those Elizabethan heroes considered themselves seriously mistreated by an influential figure with having a desire to avenge the crime against their family. Shakespeare learned

Monday, December 9, 2019

Marketing Strategy and Plan Potential and Resources

Question: Describe about the Marketing Strategy and Plan for Potential and Resources. Answer: Introduction The construction sector in Turkey is a growing sector that has a lot of potential and resources in it and it generates employment to a large number of the residents of Turkey. The construction sector in Turkey grew by 7.1% in 2013. In 2012, the scenario was a lot different than this. In the last few years the Turkish construction sector developed only by 0.6%. The construction industry in Turkey is one of the leading sectors that lead the economy of the country. The construction sector has maintained a sustainable growth in the year 2012. The performance of this sector was not very high in 2013 and in the early 2014, but the growth in this industry remains to be higher than the growth of the entire economy. The long term and medium goals of the industry remains to be positive as the population in the country is increasing and the income from the urban sector is also rising. The construction industry in Turkey is highly competitive in nature. Some of the companies that lead the constr uction industry include Tekfan, TAV, Gama, Enka among a few others (Cakmak and Cakmak, 2014). Quality of construction industry Nowadays most business functions in competitive markets. Same is the case with the construction industry in Turkey. There are different ways which the firms can adopt to gain competitive edge over its rivals. The construction industry in turkey should play to its strength in order to gain advantage in the field of competition. The construction industry in Turkey produces quality products to the huge customer base. They produce superior quality products at cheaper prices. The services and products which the construction industry offers reach its customers in a very short span of time. Ilk Construction is a company in Turkey which is renowned for its best quality materials. The best quality services offered by the construction industry keep them in the top rank in the economy (Clfik et al. 2014). Marketing strategy of construction industry The marketing strategy of the construction industry of Turkey is note worthy. The Turkish construction industry follows a very strong marketing strategy in order to increase its target market, to satisfy its customers and to build long term relation with the customers to increase their profitability and to gain competitive advantage over its rival sectors. An example of a construction firm in turkey that is famous for its marketing strategy is Yapi Merkezi Insaat ve Sanayi As. There are certain particularities present in the construction industry which makes it very different from service and industrial sectors. An important marketing strategy that the construction firms undertake is that they promote their capabilities to meet and fulfil the demands of their customers to the greatest extent. This leads to value added in construction business (Gndz et al. 2012). Information technology as a strategic source The construction industry of Turkey largely depends on the information technology to expand their business and to increase profit. The use of information technology has created many opportunities and advantages in the construction industry in the exchange of information and accessibility and collaboration with its customers. The Turkish construction industry is an industry that is highly dependent on exchange of information and resources. As the complexity of the construction projects increases, the firms in the construction industry take the help of IT to do dealings with their partners. Nata Construction Tourism Trade and Industry Co. is a construction firm in Turkey that depends on information technology for its business dealings. (Grcanli and Mngen 2013). Knowledge management The construction industry of Turkey has a structure that is project based. In such a scenario knowledge management becomes necessary for improved performance of business, to satisfy customers and for innovation and invention of new strategies. Researchers have observed that if the Turkish construction industry aims to hold its high position in the economy and to continue to satisfy its customers to the highest level then the industry should pay special attention to the proper management of organisational knowledge. The knowledge management process of the construction industry involves proper interaction among technology, process and people. The proper knowledge management is of utmost importance for construction firms to maintain their standards in the industry. IC Ictas Insaat Sanayi ve Ticaret AS is a construction firm in Turkey that excels in knowledge management. (Kazaz et al. 2012). Innovation in construction industry Innovation is the process of transforming new ideas into opportunities and scope of the industry. These new ideas then get implemented within the industry to produce new and improved products and services that adds value to the business process. The Turkish construction industry exists in a very competitive environment. To stand out in this competitive world the construction industry should implement innovative ideas and strategies in their functioning. Innovation gives a competitive edge to the industry. The uniqueness of the services and products offered by the industry increases their customer satisfaction. Innovation may also save the cost and time of production of the construction industry. Yuksel Insaat Co. Inc is a highly innovative construction company in Turkey. (Ozkan et al. 2012). Performance management in construction industry The management of performance of the business is of prime importance to maintain high profit and turnover of the business. Businessmen usually measure the performance of their business in terms financial turnover and profit achieved. Nowadays the construction industry has resorted to measure its performance by the use of conceptual models or some measurement techniques. This helps them to compare, quantify and manage their performance levels. High performance levels show that the industry is capable for strategic management. Atlas Texas Construction and Trading Inc is a construction firm in Turkey with high levels of performance management. (Sousa et al. 2014). Conclusion The report throws light on the features and functioning of the construction industry in Turkey. The report discusses in details about the quality of the products produced by the industry, the marketing strategy of the industry. The report highlights the dependence of the industry on information technology and discusses the performance management policy of the construction industry of Turkey. References: Cakmak, E. and Cakmak, P.I., 2014. An Analysis of causes of disputes in the construction industry using analytical network process.Procedia-Social and Behavioral Sciences,109, pp.183-187. Clfik, M., Sarikaya, O. and Altun, H., 2014. Causes of delays in construction projects in Turkey. In11th International congress on advances in civil engineering. Gndz, M., Nielsen, Y. and zdemir, M., 2012. Quantification of delay factors using the relative importance index method for construction projects in Turkey.Journal of Management in Engineering,29(2), pp.133-139. Grcanli, G.E. and Mngen, U., 2013. Analysis of construction accidents in Turkey and responsible parties.Industrial health,51(6), p.581. Kazaz, A., Ulubeyli, S. and Tuncbilekli, N.A., 2012. Causes of delays in construction projects in Turkey.Journal of Civil Engineering and Management,18(3), pp.426-435. Ozkan, F., Ozkan, O. and Gunduz, M., 2012. Causal relationship between construction investment policy and economic growth in Turkey.Technological Forecasting and Social Change,79(2), pp.362-370. Shehu, Z., Endut, I.R., Akintoye, A. and Holt, G.D., 2014. Cost overrun in the Malaysian construction industry projects: A deeper insight.International Journal of Project Management,32(8), pp.1471-1480. Sousa, V., Almeida, N.M. and Dias, L.A., 2014. Risk-based management of occupational safety and health in the construction industryPart 1: Background knowledge.Safety science,66, pp.75-86.

Sunday, December 1, 2019

The objective of the coursework Essay Example

The objective of the coursework Essay The objective of the coursework to investigate the companys behavior on the market and its prices2. The importance of the economic analysis for every company is essential to know how the local market operates and how it could take advantage of it. Another important thing is that every company should be aware of its own economic state.3. The company under investigation AIMS Human Capital Bulgaria.4. Methodology:* Companys background* Services it provides* Target markets* SWOT Analysis* Price, financials and future predictions5. Data sources:* Internal data of the company* Web pageII.Economic Analysis of AIMS Human Capital Bulgaria1. Companys BackgroundAims human Capital Bulgaria is a member and representative of one of the top three worldwide leaders in the field of Human Resources consultancy AIMS the Association for International Management Search (www.aims-network.com), headquarters in Vienna, Austria.AIMS Network has more than 250 consultants in 80 offices and 40 countries on 5 continents. The turnover achieved by the member companies in 2000 was 250 million USD and theres a 20% average increase of turnover per annum.AIMS Human Capital Bulgaria was established in 1994 in Sofia, Bulgaria. Today it has more than 130 clients which are major multinational and leading local companies, more than 1000 successful placements, 15 full time employees, more than 1000 contract/leased employees since 1994, 10 editions of compensation and benefits surveys for major multinational companies in Bulgaria (as of December 2001), 3 groups of services representing the full range of integrated Human Resources Solutions.It is very important for every business to know how it fits in and interacts with the surrounding environment on both the international and domestic market. I will focus my analysis on the development of AIMS Human Capital Bulgaria on the Bulgarian Market.2.The services it providesAims Human Capital Bulgaria core areas of expertise are:* Executive Search Solutio ns* HR Consultancy and* Training and Coaching Services1. Executive Search SolutionsAIMS team takes time to understand their clients business and the full scope of each project in order to provide a tailored to the clients needs solution. They are committed to reach the right balance between time and cost efficiency with no quality compromises.The outstanding features that AIMS brings to the Executive Search process in order to ensure quality and reliability, while recognizing that every search is different are:* An extensive network of high-profile executives based on AIMS trustworthiness ; professional reputation* Thorough familiarity with the candidates professional record* Shorter length of the executive search procedure due to extensive knowledge of the key professionals on the local market* Expertise on the top executive market and compensation benefits schemes* Application of uncompromising ethical business standards in attracting and evaluating executives* Observing compreh ensive and meticulous confidentiality throughout the whole executive search process.2. HR ConsultancyAIMS Human Capital Bulgaria is an experienced Human Resources Consultancy company, offering services aimed at supporting the strategic initiatives, and analyzing organizational development options open to clients. The focus of AIMS work is to help business be more effective at managing the human dimension of work.They provide comprehensive analysis and integrated Human Resources solutions to enable clients accomplish their objectives on a long-term basis through on-going support.AIMS provide the best learning and development solutions, from the initial assessment to defining the strategy, developing and implementing the solution, and measuring the results.3. Training and CoachingThe training programs of AIMS are highly interactive and include guided discussions, video case studies, small and large groups activities, role plays, simulations and skill practice accompanies by simultaneo us feedback.AIMS Training Packages:* Effective Leadership* Team Power* Customer Management* Professional Skills* Effective Sales* Power Package for Administrative Assistants3.Target MarketsAims Human Capital Bulgaria focuses on providing executive search solutions, HR consultancy and training and coaching services. The most important clients are executives in larger companies. They are marketing managers, general managers, sales managers, etc.Target MarketsThe most important clients of Aims are the Leading Bulgarian Companies and the Multinational Companies, like Balkanpharma, Globul, Allianz Bulgaria, Bristol Myers Squibb, DHL International, Danone, etc. They are most willing and capable of investing in the HR services. The market share of small businesses its not so big because most of them cant afford this service or are unaware of it.4. SWOT AnalysisThe SWOT Analysis covers strengths (what an organization can do), weaknesses (what an organization cannot do), opportunities (poten tial favorable conditions for an organization) and threats (potential unfavorable conditions for an organization). Strengths and weaknesses are generally internal attributes and opportunities and threats are external.We live in an age of growth, change, and business revolution. The HR business is risky, it offers us a lot of opportunities and threats, but we need to make the dealing with HR one of the biggest strengths, to minimize the weaknesses.Strengths1. True Expertise: The area of the business is known very well. The AIMS experience and expertise is better than anybody else is in the same field.2. Skilled Workforce: The team is small (only 15 employees), but theyve been chosen very carefully, and as a consequence theyre loyal to the company, highly qualified, theyre hard workers and everybody knows what their duties include.3. Companys Name Recognition: AIMS is a very well known name in the HR market, its professional reputation is confirmed over the years.Weaknesses1. Machiner y not up to date: There are very few new computers. Most of them are being up dated, but this is not enough for some of the applications used.2. Suspicion: Still some of the Bulgarian companies are not familiar with the services AIMS provides, so they are a little uncertain when investing in them.3. Marketing: It can be considered as both Strength and Weakness, because marketing strategy is almost entirely focused on the people and the companies that were already clients of AIMS Human Capital Bulgaria. Brochures have been sent to them and theyve been up to dated with information concerning new changes in the company, BUT there are no advertisements in the media, so AIMS can rally only on word of month ads for attracting new clients.Opportunities:1. The present financial position of AIMS is very good, which creates a good reputation for future bank loans and borrowings.2. The skilled workforce means that they can be moved and trained for other areas in the business.3. The HR Business is still not very well developed in Bulgaria so the clients that need such services have a limited resource.Threats:1. Though the HR services are something new on the Bulgarian market, this is a fast growing area and a lot of small HR companies pop up.2. The better advertising of the competitors.How some changes can affect the companys behavior:1) Changes in the Competitive EnvironmentOne of the largest trends in the Bulgarian economy in recent years has been the rapid increase of small businesses. While in 1994 AIMS was one of the few HR companies, today there are hundreds of them on the Bulgarian market, most of them are too small and still not trust-worthy, but anyway they are potential big competitors.2) Changes in the Sociocultural EnvironmentSocial and cultural influences cause changes in the attitudes, beliefs, norms, customs, and lifestyles. A firms ability to foresee changes in this area can prove beneficial, while failure to react to these changes can be devastating.3) Ch anges in the Political/Legal EnvironmentRegulatory actions by government agencies often restrict the activities of companies in affected industries. It is important to identify political/legal threats and opportunities in order to keep an edge on the market (Austainer, 1999)4) Changes in the Internal Organizational EnvironmentVarious elements within an organizations internal environment can also have impact on marketing activities. Changes in the structuring of departments, lines of authority, top management, or internal political climate can all create internal weaknesses that must be considered. It is good to up-date the employees with the changes in the company.It is not simply enough to identify the strengths, weaknesses, opportunities, and threats of a company. Weaknesses should be looked at in order to convert them into strengths. Likewise, threats should be converted into opportunities. And the strengths and opportunities should be matched to optimize the potential of the fir m.5. Price, Financials and Future PredictionsPrice:AIMS services are adequately priced. Its positioning, as well as its finances, demands high pricing. When a job is exactly their expertise a high pricing is expected. The prices are fixed and they rarely change, of course there are some exceptions depending on the service provided.Ultimately, the clients will risk less with a company with high reputation as AIMS, than with another one thats been just invented. Theres more security when working with world recognized company.Financials:The business plan of the company calls for sales of nearly $2.6 million this year growing to $3.8 million by 2004, on marketing expenses of slightly more than $300,000.It includes two very important things:1. A steady decline in cost of sales and growth in gross margin percentage as more of their resources are build, as full-time personnel and fixed costs instead of contractors and outside consultants.2. A decline in marketing expenses.* Break-even Anal ysisFor consultants, AIMS has a high variable cost of 30% of sales. Turning to experts on a permanent job basis, reduces the risk of fixed costs.This break-even is a reflection of the last year, in which AIMS has built its fulfillment mainly based on variable cost people instead of fixed-cost people.Break-even Analysis$150,000$100,000$50,000$0($50,000)($100,000)($150,000)$0$70,000$140,000$210,000$290,000$360,000Monthly break-even point* Sales ForecastAIMS sales for this year grow from $100,000 per month to $800,000 next fall. The sales forecast is aggressive, assuming financing for the marketing expenses and hiring permanent personnel.* Expense ForecastAIMS projects sales and marketing expenses from $320,000 this year to $450,000 in the next year. This compares to sales increasing in the same period. AIMS believes that effective marketing requires a very high percentage of sales, but over the time they can bring that percentage down to more acceptable levels.The expenses are divided over the two main departments the training department and the consultancy department. Each one of them has its own budget, which includes advertising, public relations, travel, internet traffic, coping and printing expenses and office materials. Theres also a substantial additional budget for contingencies.As we see from the chart most of the expenses are managed by marketing (the advertising or the public relations). The coping and printing expenses are not low too. Thats because a lot of materials are copied and printed for the training seminars, thats why it is known that the AIMS seminars are one of the best, but also one of the most expensive. Most of the time the income covers the expenses, so the financial state of the company is stable.* Sales Vs. Expenses monthly* Contribution marginsThe contribution margin should increase steadily during the next year because of two factors:1. The cost of sales goes down as the HR business is being developed, bringing on the know-how it needs to fulfill the promise it has given to the clients. Risk goes up with the increased fixed costs, but the margins go up too, because cost of sales is less.2. AIMS sales and marketing expenses will stabilize. A decrease in the overall level of expenses is not expected, but they should decline in percentage terms as sales go up.III.ConclusionAs we see from the economic analysis, AIMS Human Capital Bulgaria is one very successful company. Still, there are some things that need to be improved, for example the marketing strategy.The main obstacle I had when writing this coursework was the difficult access to the companys data. The profit and loss account, the pricing and the salaries are confidential information and no big company will reveal them. Anyway, I was provided with some data from AIMS, because Im a member of its team, but the numbers I used are not true, they are similar to them, but I was not aloud tell the real ones. However, the final conclusions are true and as this i nformation is confidential it should not be distributed.