Strategic Management - The Two Men and a Lot of Trucks as a classic Case Study

Strategic Management - The Two Men and a Lot of Trucks as a classic example - Case Study Example The initial capital was only $350 while the labor included only two men and a mother who had a job in the public sector. All that was needed to be done was to haul the things that needed to be transferred, to make sure that nothing is damaged, to deliver it and then unload again and that's it! How hard can that be The crucial point that must be understood is that business ventures involving services and products that are very easy to provide/produce has low market barriers. That is, many people can easily enter the market once they realize how profitable it is. We can therefore expect sever competition. Indeed, there were competitors who even resorted to harassing the owner of the enterprise by calling her to court for a trivial offense. Nonetheless, the company grew and it is because it employed strategic management measures. First in the list is orienting the company to be customer-friendly. As clich as the concept would seem to be, it is still one effective way of generating sales. There are some products, such as necessities like food, where the demand is large and continuous that the supplier does not need to seriously bother with customer concerns. However, people do not move frequently and if they did, they can opt to do it by themselves or choose from a list of home-movers. Being customer-friendly can influence the customer not only in choosing your services but would also entice them to relegate the tasks to you. In moving appliances, there is always the risk of damaging items that may have sentimental value or is just plain expensive that people would not risk others hand ling them. It is important to show that you care and that is precisely what the company did. Next in the measures employed were innovation and focus. The company went as far as establishing a course in handling the items to be transferred. This innovation had the effect of delivering to the public the message that the company was very much into improving itself and was very serious regarding the business. If we are a prospective customer, who would we choose No doubt it would be the one who we perceive to be serious in providing quality service. It is the one who provides value for money. Another innovation that the company employed was to adapt a logo and uniforms both of which endowed them a degree of professionalism. They were not merely some service provider from across the street. The company's logo and uniform were marks that they are legitimate and that they have been in the business for some time. Another right move was for the mother (the entrepreneur) to go full time and quit from government service thereby losing her pension and other benefits. Had she decided to stay in a job that offers her a stable retirement, she would not have managed and guided the company to success. The economic principle that business involves tradeoffs is very much in operation. Another smart move was to franchise the business. Most enterprise owners are afraid to share the business to others because they might fail and drag the company with them. However, the company made sure that all the franchisee and handlers were all properly trained. Franchising the business also provided the opportunity to grow as much needed capital flowed in. It widened the service coverage and can therefore serve much more customers which translate to greater sales. There is much wisdom that can be gleaned from the case of the Two Men and Lots of Trucks all of which are worthy

A REPORT Essay Example | Topics and Well Written Essays - 2500 words

A REPORT - Essay Example he present study discusses about the multinational firm and FMCG giant Nestle which has been among the pioneers in its product category and has a large number of Billion dollar worth brands under its umbrella. The present study would discuss the strategies that have been adopted by the firm to maintain its profitability in the industry. The study would also analyse the cross business strategies that have been employed at the firm. According to Knoll, Synergy is defined as â€Å"the effect that the combined return of the whole is greater than the sum of the returns from the individual parts†. In corporate world cross business synergy is achieved when the net returns of the combined entity formed by aggregating the different departments and units exceeds the net returns that is generated by a single entity taken as a standalone unit within the organization (Knoll, p.14, 18). The most important strategy of Nestle with regards to corporate synergy was its strategy of integrating the different departments across the organization. This strategy was named as GLOBE (Global Business Excellence) in which the different departments and the suppliers were brought together on a single common platform. This enabled real time information sharing among the different departments as well as the stakeholders that helped in generating greater efficiencies which has resulted in competitive advantage for the firm. All the 23 Research and development (popularly referred as Product Technology Centres) centres of the world were brought together on a single common platform which helped in generating greater innovations in the product line of the firm. The top management of the firm was of the strong belief that in order to sustain profitability the firm needed to continuously innovate its products line and would have to expand much beyond their borders considering the fact that Switzerland offered little potential of being a good market for the firm in terms of market size. Under their

Sports Management Skills

Sports Management Skills Imagine that you are the owner of a professional minor league football team in Cookeville, TN, called the, Cookeville Eagles. You are trying to build a better revenue venue to make your team fiscally stronger and to encourage and promote better attendance. As a result, you have decided to merge with the Tennessee Titans and play half of your game in Cookeville (using TTUs stadium) and the other half in Nashville, TN (using the Titians stadium). Keep in mind, that your team is stationed in Cookeville, TN. The Titans owner and a few members of their executive board graduated from Tech and they desire to give back as alumni. List the five top stakeholders that you would involve upon this new endeavor. Tennessee Titans athletic administration City of Nashville fans Tennessee Tech University athletic administration State of Tennessee government Putnam County residents Describe each stakeholders role, responsibility, and why they were selected to be involved in this process. First, the Tennessee Titans athletic administration would have to agree with the merger for the Cookeville Eagles to play at the stadium. Since a few members of the executive board are Tennessee Tech graduates, they are proud of the city of Cookeville and probably want to see the city improve. Merging stadium contracts has the potential of bringing in more fans for the Cookeville Eagles. It is the Titans athletic administrations responsibility to not only agree with the merging contract, but also provide some support for facility management, security, event staff, and sponsors for the Cookeville Eagles even though the Cookeville Eagles administration will have full responsibility of any executive decisions. The City of Nashville, particularly the fans, are also on this endeavor. The goal of the merger is to promote to the fans and increase the fan base. When playing at Nissan Stadium, Cookeville fans can travel to Nashville to watch the Cookeville Eagles. However, when playing in Nashville, the surrounding fan base can grow based on how the Eagles are promoted to the city of Nashville. The City of Nashville is also responsible for paying for the tax dollars whenever the stadium is being used. Therefore, the fans that live in Nashville are somewhat invested in the Cookeville Eagles. The fans located in Nashville have a significant role during this process. Tennessee Tech University athletic administration is considered one of the top stakeholders because of the facility management at TTUs stadium (Tucker Stadium). As the leaders of Tucker Stadium, the facility staff, event staff, and marketing staff are responsible for the safety, well-being, and promotional offers of the fan base. The athletic administration, which includes the president of TTU, has a role in merging contracts due to Tucker Stadium being controlled by the university. The State of Tennessee, specifically the government, is also an important stakeholder in this situation. The role of the Tennessee state government in this merger has everything to do with the taxes. Since Tucker Stadium is owned by Tennessee Tech and Tennessee Tech is publicly owned by the Tennessee government, the State of Tennessee has some fiscal responsibility to the Cookeville Eagles team since half of their home games are played in Tucker Stadium. The final stakeholder is the citizens of Putnam County. Similar to the city of Nashville fans, the citizens of Putnam County are affected every time a home game is played in Cookeville. Traffic during games could affect the citizens of Cookeville especially since the fan population could increase in size from the merger. Local businesses are affected by the merger since more fans may be attending games. On the opposition, since half the home games are not located in Cookeville, this could have a potential drawback to the local businesses because the fans only attend half of the home games throughout a season. The residents of Putnam County would also have to travel further to attend a home game in Nashville which could be a deciding factor of not attending a game for the fans in Putnam County. The responsibility of Putnam County residents would be to support the Cookeville Eagles which may be difficult when the Eagles play a home game in Nashville. Putnam County residents are the mos t important stakeholder involved in the merging of stadiums since they are the majority of the fan base. As the owner of the Cookeville Eagles you will need to identify what type of leadership style you will execute to begin this process. As a result, list the four types of common leadership styles that are used by sport practitioners in the field of sport management. As a beginning process, the type of leadership I would bring as the owner of the Cookeville Eagles is autocratic. The autocratic leader has the final say, instructs the employees of their duties, and keeps employees under close supervision (Lussier Kimball, 2014, p. 376). Another type of leadership is democratic which involves encouraging employees to make their own decisions, working together with employees, while not providing close supervision (Lussier Kimball, 2014, p. 376). Laissez-faire is a type of leadership that does not involve much input to employees while the employees make their own decisions without the leader following up (Lussier Kimball, 2014, p. 376). Participative style is the fourth common type of leadership. Under this leadership, there is less direction provided to employees because they are highly capable of completing tasks while given encouragement from the participative leader (Lussier Kimball, 2014, p. 389). Although decisions are often made between the leader and the employee, the participative leader rarely supervises (Lussier Kimball, 2014, p. 389). The beginning leadership style of owning the Cookeville Eagles for me is autocratic so I can visually see how tasks are performed to get an idea of work ethic of the administration. It would be difficult to start a leading role not using your own decisions. Therefore, I would trust my instincts and decision-making skills initially. Over time and after things settle down, I would change the leadership role to a participative style so the employees have a positive encouragement to complete tasks and make decisions on their own. As the owner, what type of leadership style would you demonstrate/incorporate, with the stakeholders, upon embarking this new endeavor? Discuss why you selected this type of leadership style. I believe the democratic leadership style is the most beneficial when collaborating with the stakeholders. Encouraging surrounding ideas about decisions allows diversity within the organization which allows the democratic leader to make decisions while having several options. Instead of telling employees what to do, as a democratic leader, I would work closely with the stakeholders and keep an open mind about opportunities. For example, if the Cookeville Eagles decided to merge with Nissan Stadium and host half of the home games at both Tucker Stadium and Nissan Stadium, the opinions of the stakeholders previously mentioned would be strongly considered before making final decisions. Explain in detail what the SWOT analysis is and how it will affect both the Tennessee Titians and the Cookeville Eagles. BE SPECIFIC and VERY DETAILED with the SWOT analysis for this question. (Do not skip the four steps involved in the SWOT) An important step in the decision-making of merging Tucker Stadium and Nissan Stadium is using the SWOT analysis. Strengths, weaknesses, opportunities, and threats are included in the analysis (Lussier Kimball, 2014, p. 97). Assessing these four characteristics of a strategy are significant for the Titans and the Eagles environment internally and externally (Lussier Kimball, 2014, p. 97). When analyzing the strengths of the Titans-Eagles merger, one of them is essentially doubling the size of the fan base by using two cities because of the promotional and marketing schemes of the Cookeville Eagles. Since Nashville is a large metropolitan area, the economy greatly benefits from professional sports. According to research studied by Robert Wassmer, a professor in the Graduate Program in Public Policy and Administration at California State University, Sacremento, professional sports venues in downtown metropolitan areas provide greater economic benefits to largely populated areas. I must conclude by commending Nelson on his recognition from urban theory and, from the empirical evidence offered by Baade, that the strong possibility exists that a professional sports venue located downtown offers greater economic benefits to a metropolitan area than does one located elsewhere (Wassmer, 2001, p. 270). Nashville and surrounding area would benefit economically from a minor-league football team due to having two professional teams playing in the same stadium. More fans attending the games mean an increase in success for local businesses. Wassmer agrees in the same article, Whether it is publicly or privately financed, a metropolitan area receives the same benefits from an arena or a stadium (Wassmer, 2001, p. 267). Opposing the strengths, weaknesses come with every strategy. One of the most influential weaknesses on merging two stadiums is the local tax dollars. Perhaps most important to the calculation of an appropriate multiplier is the nearly always ignored fact that local public dollars used to finance a stadium or arena require an increase in local taxes or a decrease in local expenditure (Wassmer, 2001, p. 267). Not only increasing local tax dollars, because Tucker Stadium is an entity of the state of Tennessee, but local Cookeville fans would have to travel to Nashville to watch a home game which may not interest the local fan much like increasing tax dollars. Whenever there is a home game in Cookeville, the local residents may also not like all the traffic that comes with an increased fan base, another drawback to increasing the fan base. Unfortunately, another weakness is that Cookeville is not considered a metropolitan area. Although Cookeville is expanding, the population size of the city is not comparable to that of Nashville. Therefore, Tucker Stadium may not draw as big of a crowd as it would a crowd in Nashville. Of course, there are several opportunities to merging the two stadiums. If the merger is successful, the Cookeville Eagles could create enough revenue to build a bigger stadium in the city. If a new stadium is built, employment opportunities increase in the stadium. Although small increases in employment rates arise from a new stadium, larger increases are seen in local businesses because of the sporting event attraction (Wassmer, 2001, p. 267). Regarding metropolitan-wide income increases that could occur from stadia, Mills, like most economists, stressed the importance of counting only spending that would not have occurred in the absence of the sports venue (Wassmer, 2001, p. 267). Residents within the Cookeville area would also spend money on the athletic event instead of an event held outside the area. All these opportunities would result from earning more money from an increased fan base being involved in two cities. Along with the potential opportunity of building a new stadium is the potential of becoming a National Football League team which would be extraordinary for Cookeville. An unfortunate side of merging two stadiums is the potential loss of fans from the city of Cookeville. Some local fans could view that the administration of the Cookeville Eagles may not see that Cookeville is a good enough city to host a minor-league football team. Fans could become discouraged the minor-league football team would even consider separating home games. Utilizing two cities as home field advantage could affect the community in a negative manner and discourage local and community involvement as was the opposite case for Manchester City in 2003 when they considered relocating the stadium because the ticket sales and fan attendance were declining (Edensor Millington, 2008, p. 174). The threat was so severe to Manchester Citys soccer organization, instead of relocating the stadium, the marketing and promotional teams appealed to the die-hard, local fans by promoting detailed t-shirts that united the community (Edensor Millington, 2008, p. 173). In the city of Cookeville, splitting half of the home games could be seen as a way for the Cookeville Eagles to leave Cookeville all together eventually. Another threat is that Nashville may not agree with the merger for the purposes of having Cookeville as a potential rival in the future. If the Cookeville Eagles succeed in rising to the NFL, the Tennessee Titans could lose fans to the rival, Cookeville Eagles since they are in the same state. Discuss and elaborate on why you are for or against the new minor league Cookeville Eagles team. Knowing the city of Cookeville relies on the surrounding athletic teams and is highly involved in the community, a minor-league team would not benefit the city of Cookeville. Continuing with the merger of the two stadiums, I do not agree with either. Since Cookeville revolves around the integrity of the community, the weaknesses and threats outweigh the strengths and opportunities of a minor-league team in the city. The best style of leadership beginning a team in Cookeville is autocratic even though eventually the leadership style would change to allow the employees to voice their opinions. Even though an autocratic leadership style would be the most beneficial for starting off a new professional team, I believe the people and surrounding community have the most important say in bringing a professional minor-league football team into Cookeville. Beginning a team is difficult especially in the city of Cookeville where community members show moderate support the university athletic teams. Because of the difficulty beginning a team and due to a lack of interest in the community football team for the university, it is not in the best interest for Cookeville to invest in a professional minor league football team. As with any new and old sport organization there are risked involved. As a result, you will need to define and explain what risk management entails(do not skip this part of the question). Locate a professional National Football League (NFL) court case associate with risk management. The court cases can focus on one of the following: crowd control safety as it relates to the law, Americans with Disabilities Act (ADA) as it relates to facility management, security issues at a professional event, or emergency medical preparedness. Reminder, the court case needs to be NFL related. The goal is to help you be proactive as the future owner of the Cookeville Eagles. Risk management utilizes several resources within an organization to assess, control, and maintain a condition, object, or situation that potentially harms people (Fuller Drawer, 2004, p. 349). The process of risk management requires prevention, communication, and a preparation by all parties involved including facility managers, medical staff, police, paramedics, athletes, event staff, players, managers, coaches, and even the fans. Managing potential risks in an athletic environment is an important detail for sports administrations to provide safety to stakeholders. Practicing emergency situations, correcting stadium ADA violations, and understanding crowd security or traffic control should be priorities for an athletic department every year. Follow the format listed below: Ritchie v. National Football League, State of Hawaii On September 18, 2013, Deb Ritchie (plaintiff) filed a claim in the First Circuit Court of the State of Hawaii against the National Football League (NFL) and the State of Hawaii (defendants). Ritchie claims the defendants violated the Americans with Disabilities Act (ADA), the rehabilitation Act, and state law claims based on Defendants denial for Ritchie to sit front-row during the 2013 Pro Bowl at Aloha Stadium. Share and explain the actual case Both parties have filed motions against each other. The NFL and the State argue that Ritchie has no grounds for disability discrimination claims and did not establish any facts to support claims against ADA violations in Aloha Stadium. While the State sought partial summary judgment on Ritchies Rehabilitation Act claim because Aloha Stadium had received no federal funds, Ritchie sought a summary judgement for the NFL was responsible for all operation decisions in Aloha Stadium at the 2013 Pro Bowl. The State owns and operates Aloha Stadium (page 3). During the 2013 Pro Bowl, the NFL and State denied Ritchie access to her ticket in a front row seat because she struggled with mobility and offered her to sit in the ADA accessible seats (page 3-4). Since the NFL was under license agreement with Stadium Authority, the NFL has the right to decide all operations of Aloha Stadium including security details, staffing decisions, (page 4-6). During the 2011 and 2012 Pro Bowls, Ritchie enjoyed attending the games with her family. She purchased ten tickets to the 2013 Pro Bowl with the intention of sitting in the front row. Before the 2013 Pro Bowl, Ritchie was in an accident that required her to be dependent on a wheelchair and crutches to move. She informed an NFL employee about her status and requested field access to get to her front seat since the wheelchair seating was way up in the endzones (page 8). The NFL responded by accommodating her with accessible seating in a different sectio n and denied Ritchie field access. After a series of emails between security personnel, the plaintiff, and the defendants, the NFL offered Ritchie the same priced seats in ADA accessible seating of the stadium (page 9). Ritchie met with the officials and informed them she would not give up her front row seat, would be able to access her seat with potential complications, and was still intending a field pass offer. The NFL was concerned that Ritchies presence in a non-ADA accessible area would be a risk for her and others around her. The defendants offered her a field passes during the practice day before the pro bowl if she complied with the stadium ADA regulations. Although the Stadium Authority encouraged Ritchie to use her accessible seats offered, they informed her they would not block her from going to her seat as long as she didnt utilize the staff the get there. On game day, Ritchies wheelchair fails which resulted in her asking for assistance to get to her seat. The staff member obliged and gave her a wheelcha ir while assisting her to the seat. However, when the staff member learned that Ritchie was in the front row, he spoke with his superiors about the situation. Ritchie was allowed to sit in the seats if she could get to the seat on her own safely. With bystanders and other stadium authority, Ritchie was not able to make it to her seat without others noticing her off balance and at a high risk of falling yet she blamed her poor coordination on the staff not allowing her to move because they were so close to her. After the attempt of making it to her seat herself and being stopped by the stadium assistant to sit in the ADA accessible seating, Ritchie refused to comply with the stadium rules. If she didnt comply, Ritchie was to be escorted out of the stadium. Ritchie complied and went to her accessible seat begrudgingly. In 2014, Ritchie purchased front row seats for the Pro Bowl again. She was able to make it to her seat with assistance from a person she brought with her which Ritchie claims would have happened in 2013 had staff members not been in her way. There is video evidence of Ritchie using an individuals assistance while going down the stairs in 2014. Ritchie also has plans of attending several Pro Bowls for medical and personal reasons. State the problem For Ritchie to have legitimate claims against the NFL, she had to prove that she suffered an injury, that the injury is related to the NFLs actions, and the injury can be redressed by a decision in her favor. The problem is that Ritchie cannot trace the injury back to the NFL since Stadium Authority had control over the seating decisions and not the NFL. However, according to the license agreement, the NFL had the right to make all decisions regarding Aloha Stadium operations (page 25). Therefore, the NFL was denied its motion that Ritchie lacks standing regarding her disability. Because Ritchie was not allowed to sit in her original seat and the NFL did have control of seating arrangements, the summary judgment Ritchie had against state law claims was denied. The NFL also wanted assertion that all arguments they raised were equally applied to the State of Hawaii. This was denied since most the arguments applied to the NFLs actions. Neither Ritchie or the NFL had appropriate claims a gainst each other. Ritchie refused to take the ADA assigned seating offered to her as a compliment of not being allowed to sit in her purchased front row seat. Meanwhile, the NFL had no support for their claim against Ritchie having no standing of her disability. Share the verdict or final ruling in the case The court denied all motions against both the plaintiff and defendant. However, both parties reached an agreement in that the NFL will not have authority over seating decisions at the 2016 Pro Bowl. Instead, Stadium Authority will have control over the seating decisions. With the motions being denied, Ritchie conceded her ADA claims against the NFL and the case was dismissed (page 19). State if you agree or disagree with the verdict, and why? I agree with the outcome of the case. The NFL offered ADA accessible seating, which Ritchie took stubbornly after a hassle with a staff member, to accommodate a person with a disability. Even though the court case took time to conclude, the correct decision was made after the motions were brought up in the circuit court and denied in the State court. ADA accommodations were offered and accepted eventually, and the act was not violated by the NFL or Stadium Authority. On the contrary, the NFL did not have evidence for their motion against Ritchie having a lack of standing against disability discrimination. Imagine that you are the sport practitioner, what could have been done to prevent this case from occurring? As a sports practitioner, this court case is a tough one to analyze because the NFL and the State of Hawaii did everything correct given the circumstances. Unfortunately for the defendants, Deb Ritchie was not compliant until during the Pro Bowl when she realized she was not able to get to her seat on her own. If a fan purchased front-row tickets in advance and suffered a disability unexpectedly, I would first offer ADA options to the best of my ability just how the NFL did in this scenario. For a while, the communication was back and forth between the two parties involved. The communication was detailed on both ends. The plaintiff was stubborn and did not want to give up her good view for ADA seating that may or may not have a better view. She was finding different ways for her to maintain her seating arrangement by trying to upgrade her accessibility to get to her seat even though that wasnt the appropriate ADA regulation for the stadium. The opposition was being stubborn and did n ot want to offer a field pass where space was already limited and was not ADA regulated either. Through the emails back and forth, the parties remained firm on their positions and Ritchie was to sit in her front-row seat without assistance from the event staff or she would sit in the ADA seats offered to her. Like the NFL in this case, I would have been concerned about how Ritchie was going to get to her seat as well. Not only did she have the potential to harm herself getting to her front-row seat, there was potential of putting others in danger as well. Even though I empathize with her disability, as a sports practitioner, I am thinking of the safety of those in the surrounding environment. I would have required her to take the ADA seating and not offer her to sit in her front-row seat. Instead, I would offer her the same seats for the following year as a compliment. The NFL worked very well with Ritchie. As a sports practitioner, I admire the communication and ability to assist Ritchie even though she did not cooperate entirely at the start. This court case was eye-opening for the future sports practitioner especially with the growing awareness for ADA guidelines in facilities. References Edensor, T., Millington, S. (2008). This is Our City: branding football and local embeddedness. Global Networks, 8(2), 172-193. Fuller, C., Drawer, S. (2004). The application of risk management in sport. Sports Medicine, 34(6), 349-356. Lussier, R. N., Kimball, D. C. (2014). Applied sports management skills. (2nd ed.). Champaign, IL: Human Kinetics. Ritchie v. National Football League, Civ. No. 13-00525 JMS-BMK (D. Haw. June 20, 2016). Wassmer, R. W. (2001). Metropolitan prosperity from major league sports in the CBD: Stadia locations or just strength of the central city? A reply to Arthur C. Nelson. Economic Development Quarterly, 15(3), 266-271.

Arranged Marriages Essay -- essays research papers fc

Arranged Marriages What is an arranged marriage? Well in the Webster’s dictionary it is defined as a marriage where the marital partners are chosen by others based on considerations other than the pre-existing mutual attraction of the partners. This habit has been very common in noble families, especially in reigning ones, at the scope of combining and perhaps enforcing the respective strengths of originary families (and kingdoms) of the spouses. A relevant part of history has been influenced by these unions. Arranged marriage is also the marriage concluded with the help of a middleman, once frequent in less cultivated social classes. In some areas it is the man who chooses his wife, often paying some money for her, to her family and was common in many countries until the 19th century (and is still the habit in use in some areas), but an increasing number of young people today refuse arranged marriage. Now that some of the basic history of arranged marriages has been defined and taken care of, let’s move onto localized areas of arranged marriages Japan - In modern Japan, more than 70% of all marriages are referred to as "love marriages," the rest are the more traditional arranged marriages (omiai). When an arranged marriage is desired, the man and woman, who are seeking a marriage partner, enlist the help of a go-between (nakodo). This allows the couple to meet and get to know each other and decide if a marriage is suitable. It is quite common for the parents of the man and woman to be present at the first meeting. Afterwards the couple meets socially over a period of time and then decides, if both are acceptable, to marry. This may seem a little clinical in the west, but in Japan, with its high work ethic, and large population, it is hard for some people to meet someone of the opposite sex. Now some may believe that these types of marriages does not last when in fact they have a higher success rate then those who go out and find someone to date and then get to know and marry. The success rates of a tradition arrang e marriage is around 80% more likely to succeed then in a love marriage. England – For England we will refer to mid-evil England as to current time arranged marriages are not held in such high regard as it did then, even the current kings and princesses of England are not based on arranged marriage but of a process that narrows down... ... Webster Dictionary Definition of â€Å"Arranged Marriage† Arranged Marriage http://www.askasia.org/frclasrm/readings/r000153.htm Naomi's Omiai http://www.amsnet.co.jp/user/john/essays/naomi01.html OMIAI by Yuriko Takayama http://ellserver3.njcu.edu/courses/haber/4aOmiai.html Marriage with the proper stranger: arranged marriage in metropolitan Japan. http://www.questia.com/PM.qst?a=o&d=5000282486 Defying arranged marriage becomes a life-and-death decision http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2004/08/15/MNGGR876O91.DTL Arranged Vs Love Marriage http://www.boloji.com/women/0072.htm Legal Commentary - Forced Marriage http://www.legalday.co.uk/current/practice/lawsociety/lawsoc260304.htm How to find a compatible match - Looking for love in all the right places http://www.thedesertsun.com/news/stories2004/advertorial/20040527120331.shtml Women in Anglo-Saxon England http://csis.pace.edu/grendel/projf20004g/womenAnglo.html Marriage – arranged and forced http://www.whatnow.co.uk/html/info_zone/relationships.asp?record=222 Marriages http://www.routledge-ny.com/religionandsociety/Rites/marriage.pdf A Choice by Right http://www.homeoffice.gov.uk/docs/fminsert.pdf

Industrial/Organizational Psychology

JC’s Casino Improving Organization Retention Angela Harris PSY/435 March 12, 2013 Dr. M. Horton JC’s Casino Improving Organization Retention Running an effective company needs a management staff that has good communication skills and the ability to anticipate and satisfy the needs of the company as well as the employees. Companies spend time and money collecting information to assist organizations in their quest to do so. But, to have an effective enterprise, the employees incorporating higher administration should have organization as well.Companies hire impartial advisors to help them implement programs that will improve production, motivation, effective job hiring, and retention skills. Suggesting suitable modifications assists with job satisfaction and enhances worker output. For organizations like JC’s Casino a rigid strategy created through observation, staff and customer comments will assist the company to focus on undesirable behaviors from lower and uppe r management. Providing JC’s Casino with the information needed to keep excellent, effective dealers, and housekeepers while satisfying the needs of the clients.Improving Employment Recruitment and Retention JC’s casino is experiencing staff and guest complaints. Dealers and housekeepers during exit interviews have indicated a number of complaints regarding pit boss Joe’s behavior and management skills are having an adverse effect on the dealers and the guests. Because of Joe’s relationship to the owner, Tom the human resource director is afraid to voice the accusations thus, allowing the treating to continue. Housekeeping is also having issues because of absenteeism and retention. Because Andrew the director of housekeeping, is not able to solve this problem the casino has ad to change check out time and use employees from different departments to do extra work to cover any vacate positions. The goal to improve employment hiring and retention is achievab le. The method used in this case by an industrial organizational psychiatrist will assist to improve the organization's employee hiring and retention. The issues in higher management will reduce as soon as the matter with Joe is addressed. The usage of two motivation hypotheses will provide a starting point in fixing employee hiring and retention. The use of reinforcement and self-efficacy hypotheses is good tool for fixing the issues found at JC’s casino.Hiring of new employees appears to be an issue at the casino along with the ability to retain existing employees. Utilizing the reinforcement hypothesis will assist the organization in retaining existing workers by way of an incentive system and at the same time attract new employees. Even though JC’s casino’s pay scale is similar to various other casinos, housekeeping director Keehn has problems with getting good reliable help since without new housekeepers the existing housekeepers are working longer hours to cater to the casino’s requirements.The tension of additional work is very difficult for the workers and their determination to work for the organization has decreased. â€Å"Using the self-efficacy hypothesis decides how people’s feelings regarding their own abilities may affect behavior; the inspiration to try the task refers to a person’s capabilities to accomplish the task† (Spector, 2008). Existing workers are unsatisfied, the job description for housekeepers has modified considerably, giving housekeepers additional work.While the dealers’ keenness has been impacted by the pit boss that is described in the exit interviews as harmful, overbearing, bad, and inexperienced. The usage of self-efficacy and reinforcement ideas will improve worker recruitment and increase retention. But, additional inspirational theories in tandem would make the change better for the whole company. Alleviating on-the-job Stressors Tension on-the-job is normal in the o ffice, directing concentration toward the stressor assistance in looking for options for worker and client satisfaction.Occupational stressors influence worker satisfaction. â€Å"Health issues take place from stress caused scenarios, bronchial asthma, migraines and cancer† (Hansell & Damour, 2007), enhancing employee absenteeism. Before recruitment applicants ask questions regarding the place of work environment and rewards. JC’s casino’s popularity through exit interviews is less than positive. But, improving the negative thoughts and healing stressors is essential. Stressors recognized at the casino are the result of Joe’s mentality and attitude.Dealing with Joe’s behavior is necessary since he is the main reason for the majority of resignations and discontentment among the employees. Joe’s lack of awareness of the situation and his behavior is forcing good employees to leave the organization. The tension employee’s face might be d ecreased substantially when Joe is approached and reprimanded for his actions. Additionally, stress taking place in housekeeping derives from working understaffed. To overcome being understaffed, and causing stress in other departments generating discontentment among the whole organization.JC’s casino can instantly improve negative opinions since the issues which require handling have been found. Getting individuals that fit the needs of the casino is an immediate need. Utilizing the Large 5 Personality dimension is a good tool to use. Understanding people assists in the hiring procedure and retention. Unfortunately, a few jobs don't satisfy individuals; a great way to use the Large 5 Personality dimension assists to group individuals who will work well collectively and with the general public. Additionally the Large 5 Personality dimension assists to forecast job efficiency (Spector, 2008).Improving Job Satisfaction Improving job satisfaction will increase worker retention a nd enhance job efficiency. JC’s casino’s employees demonstrate discontentment due to management and additional jobs carried out not listed in the employee’s job description. Job satisfaction is essential to keep an organization completely staffed and working successfully. Job reward methods will enhance job performance. Using the job reward system can enhance efficiency at the casino. Understanding what perks work best for the organization depends upon the workers and the placements held.Additionally bonus plans will work if the capabilities to enhance efficiency, workers wish the perks, and removing of physical or psychological restrictions. JC’s casino fulfills the requirements except for psychological restrictions. Joe that has been pointed out in a lot of exit interviews has created a mental stress on the workers due to his manners. Even though this is a problem Joe’s behavior is controllable with the good communication. JC’s casino fulf ills the specifications in compensation if compared to the rivals however worker satisfaction is related and overrides salaries.A good worker that is comfortable and satisfied with the job atmosphere assists to increase retention and enhance worker recruitment. Eliminating Counterproductive Behaviors Absenteeism on-the-job is continuing for JC’s casino. Hiring workers with these types of habits impacts the organization, similarly for existing workers. Attitudes and behaviors on job in some instances are infectious. â€Å"Psychologically mature individuals are characterized by practical attitude† (Feist & Feist, 2009). Jobs usually have excellent workers, however when the atmosphere is made up of call-outs and insufficient staffing reliable workers start to notice.JC’s casino uses staff from every division to fill in placements which needs to be covered by workers employed particularly for that placement. Until a proper staff level is met in housekeeping other de partments though temporary should assist. This will help reduce late check-out times and the need to employ someone to watch guest’s luggage. Unproductive employees should be given evaluations to be made aware of the impact their behavior is having on the rest of the organization and a chance to improve or be dismissed. The solution for the casino is to provide employee relations satisfaction.Though Joe is the step-son of the proprietor, it is attainable that if Joe is given managerial coaching needed to communicate with his employees in situations. And Tom management training related to coping with job related stressors and employee retentions the counter productivity will reduce. A good organization is only as good as the individuals who operate and run the company. Bad administration will cause an adverse effect on other employees, restricting job hiring and employee retention. Conclusion JC’s Casino has experienced retention problems regarding dealers and housekeep ers.The dealers have had to endure poor leadership and mistreatment by Joe the pit boss at the casino. The housekeeping division is working short staffed and has to depend on other departments to fill job responsibilities. The source of the issue at JC’s casino is bad management and employee interaction. A busy organization that is having problems with productivity and employee motivation will a high turn-over rate. Adjusting useful elements which cause counter productivity will motivate the workforce at JC’s casino to work like a team and to find the job as more than the usual paycheck.JC’s casino is salvageable; the organization is competitive with wages therefore money is not the problem. Focusing on the cause of the issue starts with management. Successfully running a busy organization is tough, however using the correct method through industrial and organizational psychology will create a foundation for the organization to grow while recruiting new employee s and retain the current employees. References Spector, P. E. (2008). Industrial and organizational psychology (5th ed. ) Hoboken, NJ: Wiley. Feist J Feist GJ 2009 Theories of Personality (7th ed). NJ: McGraw Hill

Shaka Zulu

Shaka Zulu was the first son of the chieftain Senzangakhona and Nandi, a daughter of Bhebhe, the past chief of the Elangeni tribe, born near present-day Melmoth, KwaZulu-Natal Province. He was conceived out of wedlock somewhere between 1781 and 1787. Shaka almost certainly spent his childhood in his mother's settlements. Shaka served as an Mthethwa warrior for perhaps as long as ten years, and distinguished himself with his courage, though he did not, as legend has it, rise to great position. Dingiswayo, having himself been exiled after a failed attempt to oust his father, had, along with a number of other groups in the region (including Mabhudu, Dlamini, Mkhize, Qwabe, and Ndwandwe, many probably responding to slaving pressures from southern Mozambique) helped develop new ideas of military and social organization. On the death of Senzangakhona, Dingiswayo aided Shaka to defeat his brother and assume leadership in 1816. He became the leader of the Zulu Kingdom from 1816 through 1828. As Shaka became more respected by his people, he was able to spread his ideas with greater ease. Because of his background as a soldier, Shaka taught the Zulus that the most effective way of becoming powerful quickly was by conquering and controlling other tribes. His teachings greatly influenced the social outlook of the Zulu people. The Zulu tribe soon developed a â€Å"warrior† mind frame, which made it easier for Shaka to build up his armies. Dingane and Mhlangana, Shaka's half-brothers, appear to have made at least two attempts to assassinate Shaka before they succeeded, with perhaps support from Mpondo elements, and some disaffected iziYendane people. While the British colonialists considered his regime to be a future threat, allegations that white traders wished his death are problematic given that Shaka had granted concessions to whites prior to his death, including the right to settle at Port Natal (now Durban). Shaka had made enough enemies among his own people to hasten his demise. It came relatively quickly after the devastation caused by Shaka's erratic behavior after the death of his mother Nandi. According to Donald Morris in this mourning period Shaka ordered that no crops should be planted during the following year, no milk was to be used, and any woman who became pregnant was to be killed along with her husband. At least 7,000 people who were deemed to be insufficiently grief-stricken were executed, though it wasn't restricted to humans, cows were slaughtered so that their calves would know what losing a mother felt like. The Zulu monarch was killed by three assassins sometime in 1828; September is the most often cited date, when almost all available Zulu manpower had been sent on yet another mass sweep to the north. Some older histories have doubted the military and social innovations customarily attributed to Shaka, denying them outright, or attributing them variously to European influences. More modern researchers argue that such explanations fall short, and that the general Zulu culture which included other tribes and clans, contained a number of practices that Shaka could have drawn on to fulfill his objectives—whether in raiding, conquest or hegemony. Shaka is often said to have been dissatisfied with the long throwing â€Å"assegai,† and credited with introducing a new variant of the weapon — the â€Å"iklwa,† a short stabbing spear with a long, sword-like spearhead. Shaka is also supposed to have introduced a larger, heavier shield made of cowhide and to have taught each warrior how to use the shield's left side to hook the enemy's shield to the right, exposing his ribs for a fatal spear stab. The throwing spear was not discarded but used as an initial missile weapon before close contact with the enemy; when the shorter stabbing spear was used in hand to hand combat.

Travel Agent in the Leisure Industry

Travel Agent in the Leisure Industry Introduction Leisure sector is one of the highly developing now as living in the modern world, many people spend too much time at work and when it comes to leisure they are unable to understand what they want to do.Advertising We will write a custom assessment sample on Travel Agent in the Leisure Industry specifically for you for only $16.05 $11/page Learn More Planning leisure time and helping people understand what they want to do is a complicated process as tastes differ. Moreover, the work with people is always complicated. Travel agents are people who spend their time on organizing vacation for those who are busy and when it comes to journey they prefer to use the services of the professionals. Travel agents are not just people who offer the country to travel and the hotel, travel agents are those who organize all the sides and details of the trip doing all possible that a client should worry about nothing. The responsibilities of travel agents Travel agents are responsible for making sure that their clients are satisfied with the received services. To guarantee such effect, travel agents have to perform a number of activities. First of all, one of the main responsibilities of a travel agent is to create a tour package. This is a number of services which include all the necessary items while traveling. Buying a tour package, a client should just pack his/her things and get to the airport. All other services should be included in the tour package. Transportation, transfer, accommodation, excursions and other services are usually included in the tour packages. In most cases travel agents sell the tour packages which were created many years ago and tourists constantly go there. However, there may be cases when some clients want something unique, or the tour package has become out of date. In this case travel agents are responsible for developing an absolutely new tour package. This work is rather hard and time consuming as in most c ases the development of a new tour requires the travel to the new place, search for interesting attractions and trying to make sure that the quality of the services and their price are balanced.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Additionally, travel agents are responsible for promoting and marketing their business, making financial and statistical records to calculate the income rate and budgeting for the future projects, dealing with customer and doing all possible to meet their expectations. The profession of a travel agent is a complicated as working with people, all travel agents should possess the knowledge of psychology trying to predict the desires of clients, to make agreements with travel partners such as airlines and hotels, to organize bookings and schedules which may be completed for one year in advance. The value of travel agents in the contemporary world The value of travel agents in the modern world cannot be overestimated. Many people got used to luxury and comfort and selecting the service which is going to organize their leisure such people want to have the best. Most of businessmen are not going to search on the Internet trying to understand what place they want to visit, which hotel they will use and what documents they are to gather to get a visa. Travel agents are created for such cases. This profession requires from people high education, creativity, knowledge of psychology and the ability to work with people. Travel agents should know the range of the services they provide and the countries they may offer to the clients. Being too busy, many people are unable to think about the place they want to visit, therefore, it is the responsibility of a travel agent to offer the places which may be interesting for a client on the sum of money he/she can spend. Travel agents are like the wedding organizers or the office manage rs in the company. Their services may be performed by people themselves, but due to the sharing of responsibilities, tough schedule and much work, many people prefer to shift their responsibilities to others making all possible to get the highest profit from this.Advertising We will write a custom assessment sample on Travel Agent in the Leisure Industry specifically for you for only $16.05 $11/page Learn More What motivates travel agents in the leisure sector? Travel agents are highly motivated people in the leisure sector. Being able to create the unique services, these people may get more money. If to imagine the modern tourism, it becomes obvious that most of the popular places are always abound with people. However, there is a group of people who want to have a rest in the places where they will not meet to many tourists. Such services are unique as a travel agent will have to create the tour package with well not be used by the masses. The unique serv ices cost more in all spheres, therefore, the financial part is the fist motive. The ability to work with people and to satisfy their needs is another factor. The observation of the personal success, the opportunity to see that you managed to help another person with the choice, to see the grateful eyes is also important. Work with people is a complicated affair which is also pleasant. One more factor which motivated travel agents in the leisure sector is the opportunity to see the world. When travel agents develop a new tour they have to visit this new place. Moreover, there may be the necessity to visit the already existing tours to make sure all the services are completed properly. The challenges of managing travel agents It is rather difficult to manage travel agents in the modern competing world. The competition is so high that it becomes hard to sell the product and to develop a new tour package. Travel agents should be familiar with marketing sphere as to sell the product, it should be correctly advertised. The reduction of the prices is not really effective with some category of people, however it still remains the main marketing aspect. Most travel agents are creative people who may have complexities with documentation. Moreover, there are different problems with selling the booked services. If travel agents are unable to sell those, the company may lose great sum of money. The seasonal changes also affect the travel agents who should search for the ways to sell the product at any place, price and quality. Managing travel agents one should understand the peculiarity of work of these people as only in this case travel agents will be able to be cope with their work effectively.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Sharing of the responsibilities is one more issue which should be considered by the managers as travel agents should work in agreement, without allowing many people develop the same tour package. Succession planning for travel agents in the leisure sector Travel agents should carefully plan succession in their sector to make sure that the further agents will be informed about the work which has already been done. It is important to have good archive where the data about the tour packages with the statistical data about the most successful and interesting ones is gathered. Travel agents should also care about the list of the clients who use their services every year with the concise data about all the travels of the client with the reflection. The information is one of the main aspects in travel agent’s work, therefore, sharing the data, agents should make sure that the next travel agent will use the collected information appropriately. Modern technologies and the development of software allow travel agents gather al the necessary information and keep it in computers. Special software programs devoted to booking places and composing the tour packages are able to save the information about clients and their desire. Planning in travel agency department is important as in another sector of leisure industry. Good planning brings much profit and the successful succession planning for travel agents in the leisure sector adds to the reputation of the agency indirectly and improves its image. People will return to the agency and will tell their friends about it if they are satisfied with the services. The importance of travel agents in visitor attraction operations The place of the travel agents in the visitor attraction operations is high as planning the trips and developing the tour packages, travel agents should pay attention to entertainment. Most of the hotels have simplest attractions, animators and other services which may help people enjoy their vacation s. In case the hotel does not have enough attractions and services for entertaining, travel agents should search for the nearest places where tourists may go. Travel agents are to spend much time on selecting the most appropriate place as the services tourists get there will be reflected on the image of the travel agency. The reputation of the place of entertainment should be appropriate. Thus, agents play important role in the development of the places of attraction in the recreations. Travel agents are to check the place before sending tourists there, that is why the taste and the creative thinking of these people is the main factor in developing the entertainment program. Moreover, the places of interest tourists are to visit also depend on the informative nature of travel agents. A good travel agent will always offer a good program for their clients and point on the most exciting attractions. Conclusion Therefore, it should be concluded that the profession of a travel agent is i mportant. Being too busy, people are unable to waste their time on planning their trips. Many working people do not have enough time to have a rest, therefore, when people are about to go for a trip, they prefer to use the services of those who are can professionally organize their vacation. In many cases, travel agents care about everything, document, visas, transfer, hotel and excursions to make sure that a client is satisfied. The variety of places and services help travel agents work with people of different income and social status. The profession of a travel agent is creative and interesting as composing the tour packages agents are to use their imagination to make sure that the work they perform is going to be in a demand.

How to write a Theme Based Essay

How to write a Theme Based Essay How to write a Theme Based Essay Writing a theme based essay is all about the theme, as you can guess yourselves. A theme can be taken from a book, story, fable, song, a TV show or even a movie. A theme based essay can be requested to be written either in an elementary school or college. So, how to write a good theme based essay? Writing a theme based essay vital tips First and most important thing is to outline your theme. For example, if you decide to write a theme based essay on â€Å"Game of Thrones† book, you have to outline the most important theme for you. Is it who will become a king or will the Stark family survive? So, first you have to read the book carefully or watch the show, outline the most important topic for you, brainstorm on it and prepare material and quotations to organize your essay. Introduction of a theme essay Begin writing a theme based essay with an introduction. In the introduction part you acquaint the reader with your theme. It is very important to state the theme clearly because you will write the whole essay based on it. If you do not manage to make that then it will be unclear and hollow, and most probably you are going to get a bad grade. So, once again, prepare carefully by analyzing the main problems of the theme you are going to write about. Body paragraph of a theme essay The second part of the essay is the body paragraph. Here you develop your thesis and your theme, after you have clearly stated it above. In that section of the essay again the initial analysis and preparation on the theme is very important. In your body paragraph you define and elaborate on your theme. Here you outline your main points that prove your theme. It is good to have at least three main points that you have found out and you are prepared to write on initially. Example of a Theme Again, if you go back to the Game of Thrones book and choose the theme â€Å"the most suitable person for ruling the seven kingdoms is Daenerys Targaryen†, then you can outline the following three major points: The first one could be that a king/queen must be fair and noble, must protect its people and rule not based on lies and murders. Daenerys Targaryen is fair, brave and she is a mother of the dragons; i.e., the word mother is symbolic. Being a mother means that it is in her nature to protect and supply with the best; in this case, however, that will be not her children but her subjects. The second one could be that she deserved the throne by birth. The third point could be that she holds the power of dragons and they are the ultimate weapon. She would be able to protect her subjects in the best way possible but at the same time she is not fond of violence and always tries to reason peacefully in times of a conflict. A king or queen must realize that his/her kingdom cannot always be at war and people must have the chance to live peacefully and happily. Furthermore, you can elaborate that she cares genuinely for her subjects, threats them like equal and with respect, knows them and lives with them and for them. All those qualities are vital for a good ruler. At the same time you can point that the current king is violent, unjust, cruel and incapable of acting good and noble. Elaborate your points by giving specific examples to strengthen them and use quotations wherever possible. Start each point on a new paragraph, stating your point and strengthening it with your own thoughts, examples and quotations. Conclusion of a theme essay The last paragraph in writing a theme based essay is the conclusion. The conclusion must be strong and you should clearly restate your theme. Finally, pick a strong closing sentence and proofread it, check spelling, grammar mistakes and whether it’s organized logically and clearly.

The Email Outreach Plan Ian Cleary Uses to Build Relationships + Links

The Email Outreach Plan Ian Cleary Uses to Build Relationships + Links Do you open your Inbox only to see several emails asking for the same thing? To link to someone else’s content? Instantly, you move them to the Trash folder. Email outreach can actually work and complement your inbound marketing efforts. But your emails need to not be anything like the random ones that you throw away. Today, we’re talking to Ian Cleary of RazorSocial and OutreachPlus. He is an amazing inbound marketer, who has discovered that complementing inbound tactics with outbound email outreach can help you build relationships, increase brand authority, and boost your backlink profile. To do it well, you need to think about personalized connections, providing value to them, and starting small. Everything you will learn about email outreach from Ian is pure gold. It works, and it can help you reach your goals. Definition of Email Outreach: An email outreach tool helps you reach out to subscribers, a new audience, a smaller audience, or a group of influencers Send highly personalized emails to promote content or generate leads Benefits of email outreach include building your brand, driving relevant traffic to your site, promoting your content, and growing your authority Cold email outreach works by with highly personalized, relevant, and very targeted emails Provide something of value; deliver brief, quality content Conduct research to make sure you are reaching out to the right target audience Don’t think about selling, but about starting a conversation Ways to find influencers and build relationships, develop relevancy Following Up: Send two emails and then stop; don’t be annoying or damage relationships Outreach Criteria: Look for opportunities to engage and interact with Websites with a higher authority to get valuable links Tactics that work to complement outreach efforts include getting onto social media, sharing content, and looking for opportunities to interact; when reaching out, reference conversation, interaction, or piece of content Highest converting outreach for Ian is guest posting; invite people to be a part of the blogs you’re writing When getting started with email outreach start small, build the skill, and get better at it over time to be successful Links: RazorSocial OutreachPlus How to Find Influencers with a Framework for Measuring Influence Twitonomy GroupHigh Write and send a review to receive a care package If you liked today’s show, please subscribe on iTunes to The Actionable Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Ian Cleary: â€Å"Ive done a lot of outreach reaching out to people to build relationships, to build links to my content, do a lot of promotional content.† â€Å"I think nowadays, you need to do inbound and outbound–its crucial to do both. Email outreach is where youre reaching out by email.† â€Å"I say do a small number of emails, highly personalized, and very targeted. Do your research to make sure its very relevant.†

The three works, Blakes London , Arnolds Dover Beach (1867) and Joyces Essay

The three works, Blakes London , Arnolds Dover Beach (1867) and Joyces Araby - Essay Example But with the onset of Araby, Joyce launches the consciousness of a boy and his artistic doom, which will become yet more pronounced with the concept pf "paralysis" that he ultimately voices in "A portrait of the Artist as a Young Man". London, by Blake is decadent with a Baudelaire-ian "Fleur Du Mal" backstreet experience. London, by Blake is littered with poverty and the cheap glitters of lustful night, which spreads through the nightmarish experiences of Dover Beach where ignorant armies fight at night. The only this that is of value is "truth". Joyce challenges this truth that for the boy becomes a disillusioned journey into sexuality and the bazaar named Araby. In an Eliot-ish trance he climbs to the upper floor of his room and whispers the name of his beloved in an ecstatic symphony, until he is able to rise beyond the ashes and the cesspool squalor of the city. All the poems describe a different waste land and in vain search for a remedy. While Blake, we find a London that is "chartered" and chequered with misfortune, plague, curses and a lyricism that can empathize with the masses. London is full of cries, sighs and darkness.

Conceptualizing A Unique Food Source Essay Example | Topics and Well Written Essays - 1250 words

Conceptualizing A Unique Food Source - Essay Example are traveling. Where there is no food to satisfy the hunger of the people. The food supplied may not provide the nutrition they need in that situation. The fallowing paper will focus on conceptualizing a unique food source which has been consumed by the farmers of India, who stay active in the extreme hot climate and preserve in their work for long hours. This report may lead to conceptualizing a food product for the above-specified objective which can be economical, easily cooked and can be preserved for long hours and provide wholesome food with good nutritional value. The target audiences are the governments, non governmental organizations that render services during large emergences , FMCG food divisions which manufacture and market the food products. The product can be manufactured with minimum investment and can initiate as a small scale industry in rural areas. Farmers and small investors can start production as millets are available in rural areas of India on an average an small scale industry can produce 50kgs of millet gruel with packing. The only technical equipments in need is packing machine, vessels and gas stove to cook the gruel.... INDIA and CHINA, Who works according to the day time hours of the US and the UKwho require energizing diet after their hectic work schedule .this paper is written to inform the food products industry about a segment which has been untapped till and it can open up new business opportunity where the major players can look for. To educate the people about the cost effectiveness of the millet gruel compared to expensive health drinks like bornavita and horlicks and create awareness of nutritive value of millets and its their significance. The possible deliverables will be a branded food product which will be exclusive for the travel segment and for the food requirements during emergencies Millet gruel can be a product for every section of the society. In countries like India where agriculture is the main stay and most of the population is living below the poverty line need a food that is affordable, nutritious and wholesome.Traveling is a hectic activity as it involves travelers to use their energy without moving much for their seat. This can have an adverse affect on the human spine. Most of traveling involves making the traveler sit for long hours pressurizing his body. Individuals have to adjust to different alien food cultures to satisfy his hunger. Hunger drives the traveler to consume the food available at various places during travel although it doesn't satisfy his tastes as well as nutritional needs. Moreover the energy requirements of daily metabolic activities might not be satisfied to a great extent. The various service providers in tourism sector should at least be in a position to answer certain obvious questions at this point of time

American Consumers and the growing energy crisisThe Effects on Essay

American Consumers and the growing energy crisisThe Effects on Transportation Industry - Essay Example Tremendous increase in the price of petrol and diesel and other fuel also has had an adverse impact on the transportation industry. This paper discusses the effects of the growing energy crisis on the transportation industry. There are many causes for the increase in the consumption of energy and, as stated earlier, the main reason can be attributed the population explosion. Mass immigration is the driving force behind this unprecedented and environmentally damaging surge in our population ("Alert Archive", 2001, March). Supply of fuel is too less to meet the demands. This increase in demand is in turn due to the increase in the population. The United States of America is the dream land for many people outside America. People become ecstatic if they get an opportunity to live in the USA and settle down there with family and friends. The funny part is that these immigrants do not realize that they would suffer because of themselves! So, this increase in population and in turn the increase in demand and the shortage of supply have led to what we call the energy crisis. This is the obvious reason. The Energy Crisis has two huge effects: Energy will become much more expensive and no longer abundantly available. This is severe: we use energy for almost everything, so this has an effect on all facets of live. First it will give a reach/distance contraction within the economy (less transport and less mobility, due to high energy prices). Second it will (due to the fact that energy is used for everything), make everything more expensive ("The Credit Crisis joins the Energy Crisis: Creating the Perfect Storm", 2008, para.4) This crisis has an impact on various areas like the stock markets, gold and so on. But it is relatively more on the transportation industry. In America, it looks like people would find themselves in a financial constraint to get to their homes from workplaces and vice versa! The issue of transport is now tugging at the sleeves of every person in America mainly due to the increase in cost of fuel. Especially, in a place like America where most of the people rely on public transportation, a bigger impact is felt. Here, the transportation industry includes not just the buses, cars and other vehicles but all other related factors right from the manufacturing of the vehicles, the infrastructure construction and maintenance and other facilities. Every process is affected because of this crisis. The transportation industry will suffer, because the consumption of energy is not restricted to refilling the fuel tank alone. There are many other areas where energy is consumed in various forms for different purposes. Some of them are stated below. Vehicle manufacture, maintenance and disposal. The energy spent for manufacturing and recycling vehicles is a direct function of vehicle complexity, material used, fleet size and vehicle life cycle. (Rodrigue & Comtois, 2006) Vehicle operation. Mainly involves energy used to provide momentum to vehicles, namely as fuels, as well as for intermodal operations. The fuel markets for transportation activities are significant. (Rodrigue & Comtois, 2006) Infrastructure construction and maintenance. The building of roads, railways, bridges, tunnels, terminals, ports and airports and the provision of lighting and signaling equipment

Qestions Assignment Example | Topics and Well Written Essays - 250 words

Qestions - Assignment Example Likewise, the major ethical issue involved was once it was determined that Hawley and Hazel had a highly racially offensive product how Colgate would seek to deal with such a problem in its very large domestic US market. As is usually said – hindsight is 20/20; however, it is the opinion of this student that seeking to demand that Hawley and Hazel discontinue and/or rebrand the product immediately or risk termination of the partnership should have been engaged upon as a means of ameliorating the damage that would be done to the domestic market based upon the negative reaction of many civil rights groups etc. 3. Is it possible for Colgate and Hawley and Hazel to change the toothpaste’s advertising without sacrificing consumer brand loyalty? IS that a possible reason for Colgate’s not responding quickly to domestic complaints? Ultimately, the answer to the first question is yes. Regardless of how ingenious a marketing rebranding strategy that could have been engaged with, a certain level of loss would doubtless have been realized and other competitors would have greatly benefitted from such a rebranding. Moreover a rebranding requires a large amount of up front funding in addition to the necessary losses that would be exhibited upon brand loyalty. As a function of weighing this level of necessary loss, Colgate opted for merely hoping to ride out the storm; however, as this did not happen, Colgate made a very cost miscalculation. In the end, a â€Å"no management rights† clause was most certainly not the right decision for Colgate. Due to the fact that once the Hawley Hazel toothpaste debacle came to light Colgate had little if any leverage to seek to force a change in branding from the firm it had allied itself with. A far better approach, if the firm had still been set upon a â€Å"no management rights† clause would have been for Colgate to perform a very thorough analysis of

Child Labor in Africa Research Paper Example | Topics and Well Written Essays - 2000 words - 1

Child Labor in Africa - Research Paper Example According to Andvig, child labor refers to labor carried out by believably too young children, which means that by so doing, they unduly decrease their current economic welfare or their income earning capabilities in future, either by decreasing their own individual productive capabilities in future or by contracting their future external choice sets (3). In Africa, children’s work is a generally accepted part of childhood. A household framework wherein children’s work is used to profit parents as well as the extended family network, to secure training and socialization opportunities as well as sustenance for its members is prevalent in Africa. Child labor, in the African context, is deemed as vocational education, especially where children work together with their parents in the rural setup. A long history of domestic and agricultural work by children in numerous parts of Africa exists (Bass, 20-22). Besides education, Africans view child labor in terms of instilling k nowledge and responsibility of a way of life or of a trade. Particularly in the rural areas, child labor in Africa, rather than create a negative connection, presents itself historically as a method of useful training as well as social reproduction for children. Child labor is therefore a historically key part of childhood in African rural, subsistence agricultural areas. It also embodies a crucial part of overall production in the rural setups whereby parents bear many children because they can be profitable economically. Just like in the rural areas, children’s work in African urban areas is a natural extension of the indigenous educational system. While girls work in the domestic setting, boys work in the apprenticeship system. Parents usually foster their children to strangers, extended family members as well as religious leaders in urban areas. They do this with the intention of providing training opportunities for their children as well as future opportunities for other family members to migrate to urban areas. Moreover, if a child becomes established in the urban area, his/her whole family profits because he/she may help the others and they all send remittances back home. Fostering however exposes some children to situations that are potentially exploitative, especially if there is no parental supervision (Bass, 22-23). D'Andrea explains two types of child labor in Africa, the first one being trafficking of children. This involves the transportation, recruitment, receipt or transfer of a child for the purposes of labor, slavery, sexual exploitation or forced labor. The recruitment of these children is on untrue promises of employment and education and they are transported in risky conditions. Areas where trafficking is common include Burkina Faso, Benin, Ivory Coast, Gabon, Togo, Ghana, Nigeria, Mali and Niger. The other type of child labor is bonded child labor whereby a family receives payment in advance in order to hand over a child to an empl oyer. The United Nations notes the fact that Africa, particularly Sub-Saharan Africa where children constitute almost one-half of the population, has the highest number of working children in the world as a proportion of the child population. The continent has roughly 80 million child workers and by the year 2015; this number could increase to 100 million. Citing statistics from International Labor Organization

Journal Assignment Example | Topics and Well Written Essays - 1000 words

Journal - Assignment Example All that one needs to have are a computer, good internet connectivity and a microphone. The use of podcasts makes possible to share content via the internet to a large number of mp3 players. I have listened to an audio podcast of lady Antebellum album of â€Å"Own The Night† and it is a nice audio album it keeps you really captivated and its very interesting to listen to. Have as well watched Earth breath and it explains how this takes place, and the use of video just fits perfectly for this topic. The difference between podcast for instance broadcast media is that with podcast, there is a variety to listen to and watch, unlike in broadcast radio there is the issues of monotony as the same songs are being repeated over and over again. Another difference is that when one is using podcasts, one does not require waiting till they hear something that they want to here because the user is provided with the option of choosing what exactly to listen to. This is not the case with Broa dcast radio since one listens to what is currently playing and they do not have the option to choose what to listen to, they have to wait till something they are interested in being played. Podcasts are quite easy to create, and most people can create one and use it to share content, music and videos with the world. Podcasts allow for many formats and subjects as the podcasters are not limited by the traditional broadcast formats as well as broadcast regulations. Podcast subjects can range from politics, science, technology, movies, music and many other different subjects. The content in podcasts is very original and new and is created by innovative people who want to share with the world. Podcasts are downloaded automatically into your laptop or computer and synced automatically to your mp3 player. This makes it convenient hence very popular. A podcast aggregator is a software program used when one is subscribing to a podcast and when one wants to receive podcasts. Podcasts keep yo u in control in that you can actually delete a podcast when you want, you can pause it, you can rewind it, you can replay it as much as you like and you can store it wherever you feel like. Once also has the option of listening the podcast on their laptops or personal computers, they can also burn the podcast in compact discs as well as move it to once mp3 player. One can download as many podcasts as they like there is no limitation and it is not limited to specific media players its compatible. Listening to a radio for instance is not interesting as the relevant corporations control what to listen to and at what time. With streaming content, one is tied to their pc, and it has to have good internet connection. The advantage with a podcast is that you can carry it wherever you are going. With the podcasts that I have watched and listened to i have discovered that it is advisable to use videos for giving directions or instructions on how to go about something. The audio podcasts are suited better for communicating important or useful ideas as well as concepts to a persons’ audience. RSS Feeds Ways to add an RSS Feed was that one can type the RSS feed URL in the field provide don their browser then click on the "Add" button. One can also subscribe to the RSS Feed which will enable them to get automatic updates on the information in the sites they are following. RSS refers to

Child Labor in Africa Research Paper Example | Topics and Well Written Essays - 2000 words - 1

Child Labor in Africa - Research Paper Example According to Andvig, child labor refers to labor carried out by believably too young children, which means that by so doing, they unduly decrease their current economic welfare or their income earning capabilities in future, either by decreasing their own individual productive capabilities in future or by contracting their future external choice sets (3). In Africa, children’s work is a generally accepted part of childhood. A household framework wherein children’s work is used to profit parents as well as the extended family network, to secure training and socialization opportunities as well as sustenance for its members is prevalent in Africa. Child labor, in the African context, is deemed as vocational education, especially where children work together with their parents in the rural setup. A long history of domestic and agricultural work by children in numerous parts of Africa exists (Bass, 20-22). Besides education, Africans view child labor in terms of instilling k nowledge and responsibility of a way of life or of a trade. Particularly in the rural areas, child labor in Africa, rather than create a negative connection, presents itself historically as a method of useful training as well as social reproduction for children. Child labor is therefore a historically key part of childhood in African rural, subsistence agricultural areas. It also embodies a crucial part of overall production in the rural setups whereby parents bear many children because they can be profitable economically. Just like in the rural areas, children’s work in African urban areas is a natural extension of the indigenous educational system. While girls work in the domestic setting, boys work in the apprenticeship system. Parents usually foster their children to strangers, extended family members as well as religious leaders in urban areas. They do this with the intention of providing training opportunities for their children as well as future opportunities for other family members to migrate to urban areas. Moreover, if a child becomes established in the urban area, his/her whole family profits because he/she may help the others and they all send remittances back home. Fostering however exposes some children to situations that are potentially exploitative, especially if there is no parental supervision (Bass, 22-23). D'Andrea explains two types of child labor in Africa, the first one being trafficking of children. This involves the transportation, recruitment, receipt or transfer of a child for the purposes of labor, slavery, sexual exploitation or forced labor. The recruitment of these children is on untrue promises of employment and education and they are transported in risky conditions. Areas where trafficking is common include Burkina Faso, Benin, Ivory Coast, Gabon, Togo, Ghana, Nigeria, Mali and Niger. The other type of child labor is bonded child labor whereby a family receives payment in advance in order to hand over a child to an empl oyer. The United Nations notes the fact that Africa, particularly Sub-Saharan Africa where children constitute almost one-half of the population, has the highest number of working children in the world as a proportion of the child population. The continent has roughly 80 million child workers and by the year 2015; this number could increase to 100 million. Citing statistics from International Labor Organization

Automating computer usual processes Essay Example for Free

Automating computer usual processes Essay Nowadays, almost all kinds of establishments are relying on computers for automating their usual processes. Most of the manual systems in offices are replaced by the automated systems which use computer technology. Moreover, computers have also diminished the total manual works and the effectiveness of employees has also increased because of the dependence of establishments on computer technology. It helps also to perform the routine business tasks much quicker compared to the manual way of doing things. Computer nowadays is no longer considered a luxury but rather a necessity with the emergence of information technology 1 â€Å"We are in the so-called information age, and every transaction at every phase of the establishments depends on modern computing. † As observed, there are already many manual systems that are being replaced by the computerized ones. Some of these are the payroll, sales and monitoring, point of sale, enrollment, grading, library, and other related systems.. Integration with the people in the society is in demand for progress. The relation field of Information Technology concerns the use of computer-based information system to convert, process, protect, share, store, transmits and retrieve information. Technologies have brought us more advances on personal computer, to build new industries and change the lifestyle of each individual. These advances became more powerful and more productive for simultaneous growth in society and industries. Using Internet is one of the medium of today’s communication, people easily connect in the current events in their community and even outside their places and acquire necessary information in just a short period of time. 2As the saying goes, â€Å"Nothing is permanent than change† so as with Information Technology. This field will continue to prosper and continue to help change lives by improving it. Although most people, especially in the Philippines still prefer the old ways or manual transactions, the future Filipino generations will eventually embrace ch ange and not only that, but also be the one to provide change through the future students and graduates that will courageously take this field. Every bit of information is now considered as a powerful tool hence it should be used and managed with the utmost caution. This mere reason prompts many establishments to produce their own system  that will protect information. The Bicol Consortium for Health Research and Development (BCHRD) was established to address the existing health condition in the Bicol region. It is a coordinating system involving various institutions in the region with interest in health research. The BCHRD was created upon the partnership with Philippine National Health Research System (PNHRS), Regional Development Council (RDC) with the member institutions of : Department of Health (DOH) ,Bicol Regional and Training And Teaching Hospital(BRTTH), Commision on Higher Education (CHED) , Bicol University (BU), Catanduanes State University (CSU), University of Saint Anthony, Ago Medical and Educational Center (AMEC), Atedeo de Naga, University of Nueva Caseres, Camarines Sur Polytechnic Colleges, Aquinas Univ ersity of Legazpi (AUl), Department of Science and Technology (DOST), Bicol Medical Center, Partido State University (PSU) . Universidad de Santa Isabel. The existing health condition in the region necessities the establishment of a strong health research and development (RD) coordinating system involving various institution in the region with interest in health research. Putting them together to work on consortium arrangement will promote complementation, thereby increase the synergy despite limited resources for RD undertakings. The Bicol Consortium for Health Research and Development (BCHRD) was therefore established to address the afore mentioned concerns. The primarily goal and objective of BCHRD is to institute/strengthen the system collaboration in Bicol to develop and enhance the capacity of research institution within the region which have interest and engage in health related researches, as a strategy to improve the health condition of Bicolanos Specifically the consortium aims to : (a) Undertake and/or spearhead health related Research and Development (RD) activities; (b) Establish a collaborative system for effective shari ng and utilization of physical, financial and manpower resources among member-institution as well encourage the active involvement of non-members that will fave the way for expanding the membership of consortium; (c) Promote an effective collaboration and harmonious working relationship between among member-institutions in the conduct of researches in health, nutrition related fields; (d) Encourage, generate and provide funds for health –related researches in accordance with the health and nutrition priority  areas/sectors indicated in the plans of the Regional Development Council (RDC) and the Philippine National Health Research System (PNHRS); (e) Develop the capability in manpower, facilities and other infrastructure for health and nutrition and other related researches; (f) Effectively promote the proper utilization of health research findings; (g) Serve as clearing house for all health related researches; (h) Establish linkages/network within and outside the region ; and (i) Institute a mechanism and implement strategies for a sustained visibility of the consortium and ensure a long-term viability of the consortium. Monitoring system is not just used in the field of industry; it has also a very significant role in improving the quality of education in the country (Philippines). Once this technological approach is implemented a full assurance that the aimed quality of educational system will be able to reach its peak of being more organized and well improved system In terms of paper works, these two types of management system can easily manage the projects through having an Proposal monitoring system. Archiving system refers to the process of moving data through an automated storage device that helps the people to access the data easily. Before, an archival record was identified with manuscripts or with written records. Years passed by, archival record refers to recorded information, specifically in paper-based transforming it to automated form method. Implementing an archiving system of records can do task of organizing, monitoring and easy generation of reports. On the other hand, all the Research proposal that are pending, denied or approve must be monitored in order to ease the different operations and functions of organizations. In this study, monitoring system for the research proposal of the institution is the most needed to work to. This system updates the current status of the research project. In addition, monitoring system has a significant role in improving the quality of the implemented projects to be able to reach its goal. Because of its function, they are having problems in a certain field. They seem to have problems in the management of projects from time to time. In addition, the increasing burden of creating and maintaining the archive of projects. Their file storage is full of projects making it a burden when finding a needed project. This study aimed to create a system for the Bicol Consortium for  Health Research and Development. It covered the storing and updating of projects that are processed in the department and al so uploading projects in the system that can be retrieved easily. Statement of objective General Objectives This study aims to develop a research proposal and monitoring management system for the Bicol Consortium for Health Research and Development. Specific Objectives 1.) To create a system that will facilitate research proposal and monitor status for approval. 2.) To develop a monitoring system for all ongoing researches. 3.) To record all pending, approved and rejected proposals, and ongoing and completed research of the health proponent/researcher. 4.) To create a secure system for monitoring of research proposals and projects. 5.) To generate reports on the status of research projects and proposals. Scope of the System Check the requirements for filing a proposal Keep track of the status of the proposal Keep track of the research’s accomplishments and budgets Monitor progress of ongoing research Scope and Delimitation This study is about Bicol Consortium for Health Research and Development. This will cover the checking of requirements the tracking and monitoring of the proposal. It has the overall planning, coordination, and control of a project from beginning to completion. The system records the detailed planning, proposed, on-going and finished projects in the department. Old  files were also scanned and be saved as pdf. The secretary, regional administrator, institution head and all the member of the health research were given privileged to view the system. The employees may ask the administrator of each section if they need files that were in the system. The head administrator provides admin accounts for each section head. The proposal monitoring management system has different sections for the storage of projects (proposed, on-going and finished projects) and it provided easy access to the projects’ status and tracks the finished projects that are archived. Old and new files are archived in this system. The date could only be searched, retrieved and printed. The archive could be searched by date, name etc. As for the proposal monitoring management system, it provided an automated monitoring and checking the status of ongoing research development. It has additional features, like the user is notified for the reminders of the agency; and the system is secured by providing administrator restrictions. On the other hand, the proposed system would not include other health researcher that are not member of the institutions that are part of BCHRD. The study only focused on the automation of storage of all projects that would be made and were done, monitoring its status among various sections of PDMO and provide an automated maintenance plan in monitoring, checking and repairing of items. Significance of the Study The result of the study will benefit the following: Bicol University. College of Science One of the four-fold functions of a university or any academic institution is research. This study will be another contribution to the research achievements of the university. BCHRD (Bicol Consortium for Health Research and Development).This lessened the manual labor of the agency through the use of the system which operates the research projects and monitoring plans for BCHRD. Employee. The system helped the employee to do their job efficiently, properly and effectively. Students This study will serve as an educational  and reference material for their future studies and undertakings. This may also give an idea on making their own versions of the existing software, thus presenting their own modifications. Researchers. This study which is connected to the Research Proposal Monitoring and Management System will improved the researchers’ knowledge in programming skills and their sense of responsibility. Future Researchers. Students who will undertake future research projects can use this study as reference material. This will provide the future researches sufficient information with regards to system development. Definition of Terms For better understanding of the study, the following terms were defined operationally or concepltually: Research Proposal an study that request time and fund from instition Monitoring Management System the process of checking the updates and status of ongoing health research Proponent in this study the proponent is the person who is requsting or conducting health researh Storage. , this term refers to the method of storing finished and proposed projects for future use. Secure System in this study this term refers to a system that cannot be easily tamper the information that is stored. EDIT OR E-REVISE NIO Notes 1 The Grolier Encyclopedia of Knowledge, USA: Grolier Incorporated, 1995 (accessed on May 19, 2014 9:05am) 2http://my.safaribooksonline.com/book/information-technology-and-software-development/9788131760291/information-technology-basics/ch008006 (Accessed on: May 20, 2014 2:18PM) â€Å"What is Information Technology?†.

The Differential Association Theory Criminology Essay

The Differential Association Theory Criminology Essay Theories within criminology try to explain why and how crime occurs. This is done through examining various facts that are related to the individuals criminal behaviour and the crime they commit. There are a wide range of theories which can be used to explain the causes of crime and deviant behaviour from youths. Youth crime is a major issue in society; this essay will discuss three theories, the differential association theory, the labelling theory and the rationale choice theory. The theories will discussed and how they can explain crime will also be discussed, then a comparison of the theories will be given in order to identify their strengths and weaknesses in explaining youth crime. The differential association theory is one of the most valued theories within criminology. This theory was first discovered by Edwin Sutherland (1947), he developed the differential association theory in order to explain how youths engage in acts of criminal behaviour. This theory defines criminal behaviour as learnt behaviour which is acquired through social contact with other individuals (Hollin, 2007:). This theory explains how individuals learn how to engage in criminal behaviour through their attitudes, drive and motive behind the criminal act. An individual is most likely to be involved in criminal behaviour if they spend numerous amount of time with a person who has a criminal background and believes that breaking the law is acceptable. Furthermore Sutherland (1974) identifies nine main factors that can be used to explain why a person engages in criminal behaviour. This essay will now explain the nine factors in detail. The first factor that Sutherland believes is the reason as to why an individual engages in criminal behaviour is because the behaviour is learned. Sutherland and Cressey (1960) believe that the actions of an individual are influenced by the people they associate with. It is believed that because the individual main association is with their family, as that is whom they have grown up and live with, so therefore the individual social values and norms are formulated from them. Sutherland also stated that learned behaviour is not invented, nor is it inherited The skills and techniques required for an individual to engage criminal activity are not automatically obtained from birth, or through association with criminals, instead they are acquired through a process of learning (Sutherland Cressey, 1960: 123). The second principle refutes the idea that criminal behaviour is learned through the individual witnessing deviant or criminal behaviour. Instead this believes that criminality is learned behaviour though interaction with others in the process of communication. At a very young age children are accustomed to the norms of society, they are taught the roles of both a genders by people around them. They also learn these roles by observing the male or female characteristics relating to the specific gender. For example an individual may learn about prostitution through witnessing the nonverbal responses of these others towards the activity, such as rolling the eyes or staring and through discussions with people who engage in that activity (Sutherland Cressey, 1960: 123). Also Curran (2001) stated that communication is an example of how criminals are misled into a life of crime and deviant behaviour (Curran, 2001: 143). The third principle states that individuals commit crime because they are influenced by the behaviour of intimate people such as family members and close friends. Methods of communication from television and or media are less effective in influencing the individual (Sutherland and Cressey, 1960: 123). The fourth factor from Sutherlands theory is that learning criminal behaviour involves learning specific techniques, drives, motives and rationalization. Having a primary group of people around does not necessarily mean that the individual will engage in crime, but it does mean that they have the resources into the criminal rationale. For example being around a person who is has been convicted of sexual offence, may give the individual knowledge into how to engage in the same crime, but the individual may choose not to engage in that crime because they know from their socialization of societal norms that a sexual offence is unacceptable (Sutherland and Cressey, 1960: 123). Curran (2001) believes that the specific direction of motives and attitudes is learned from definitions of legal codes such as favourable and unfavourable.The fifth factor can be noticed when considering cultures form the United Kingdom and the United States. Both countries have various cultures within them and eac h culture has different perceptions as to what is favourable and unfavourable within society and this can cause a cultural conflict. The individuals pro-criminal or anti-criminal intentions are developed based on learned conceptions of the law as either favourable or unfavourable (Sutherland Cressey, 1960:123) The most important principle within the differential association theory is the sixth principle, which is when individuals associate themselves with people that engage in criminal behaviour and believe it is acceptable. Sutherland argues that an individual becomes delinquent only when definitions favourable to violation of law exceed definitions unfavourable to violation of law (Sutherland Cressey, 1960: 123).The seventh and eight factor states that the association vary in duration, priority, frequency and intensity. (Sutherland Cressey, 1960: 123 124). For example, if a young child is raised by a drug user they will be exposed to stronger definitions of deviant behaviour and will be more to likely to engage in deviant behaviour, than a teenager who has witnesses someone taking drugs at a party.The final principle believes that even though criminal behaviour is an expression of needs and values, it cannot be explained by those needs because criminal behaviour is an expression of th e same needs and values (Sutherland Cressey,1960: 124). For example if two individuals where both motivated by a need to gain money and respect, but one person engage in criminal behaviour in order to get the money and respect. Whereas the other person engaged in conforming behaviour. So therefore the need for money and respect cannot be used as an explanation for an individual to commit crime. The second theory that will be discussed is labelling theory. This theory claims that deviance and conformity does not emerge from the individuals actions, but rather from how others respond to the actions. Marcionis and Plummer (2005) state that labelling theory highlights social response to crime and deviance. The labelling theory became dominant in the early 1960s and the late 1970s when it was used as a sociological theory of crime influential in challenging orthodox positivity criminology. The main academics in this theory were Becker and Lement. Lement (1951) first established the view of deviant, and later developed by Becker (1963). Labelling theory has become a dominant paradigm in the explanation of deviance. This theory is created by the assumption that deviant behaviour is to be not only by the violation of norms within society, but also by any behaviour which is defined as labelled or deviant. Deviance is not the act itself, but the responses other individuals give to th e act. Becker (1963) believed that social groups create deviance by making the rules whose infraction constitute deviance, and by applying those rules to particular individuals and labelling them as outsiders. He also stated that deviance is not the act that the individual commits, but the consequences of the application of others by rules and sanctions to an offender. And the deviant one is whom the label has successfully been applied to. Deviance has been distinguished into primary and secondary deviance by Lement (1951). Lement described primary deviance as little reactions from others which have little effect on an individuals self-concept and secondary deviance as people pushing the deviant individual out of the social circle, which can therefore cause the individual to seek the company of people who condone deviant behaviour. Lement (1951) further argued that instead of viewing crime as a leading to control, it may be more productive to view crime as something with control agencies structured. Secondary deviance leads Goffman (1963) to define deviant career. Goffman stated that people who acquire a stigma which is a powerful negative label which changes a persons self-concept and social identity. Criminal prosecution is one way in which an individual is labelled in a negative, rather than positive way. Scheff (1984) believes that stigmatizing people can often lead to retrospective labelling, which is the understa nding of an individuals past with the present deviance. Scheff (1984) also believes that retrospective labelling distorts an individuals life in a prejudicial way guided by stigma and this is an unfair thing to do. Stigmatizing young people may actually lead them into a deviant career. Howard Becker (1963) claimed that social groups create deviance by labelling individuals as outsiders. Through an application of infraction constitute deviance. Furthermore labelling theorys approach to deviance mainly concentrates on the social reaction to a deviant act committed by an individual as well as the interaction process that leads up to the labelling. This theory therefor suggests that too much attention has been given to criminals by criminology because criminology views criminals as types of people alongside the insufficient attention to the collection of social control responses. This therefore means that the police, law, media and public association help shape crime. This is supported by the conflict theory which shows how deviance reflects on inequalities and power. This approach may also signify that the cause of crime may be linked to inequalities of race, class and gender. The conflict theory links deviance to the power of norms and the imagery of the rich and pow erful, which the law society supports. The concept of secondary deviance, stigma and deviant career all demonstrate how individuals can incorporate the label of deviance into a lasting self-concept . Becker (1963) believes that labelling is a practical act that has made politicians aware of which rules to enforce and what behaviour they should regard as deviant. The effects upon an individual being publically labelled deviant have been examined by Becker (1963) he believes that a label is an unbiased onion, which contains an evaluation of the individual to whom it is applied. The labelling theory will be a master label in term of captivating over all other statuses the individuals are under. For example if one is labelled as a paedophile, criminal or homosexual it will be difficult for the individual to overlook these labels and see themselves in positive roles such a parent, friend, worker and neighbour. Other people will view that individual and respond to them according to the label, also they will assume that the indi vidual has the negative characteristics associated with the label. Eventually the individual will view themselves in that label because their self-concept is derived from the responses of others. This can then produce a self-fulfilling prophecy where the deviant becomes the controlling one. The third theory that will be discussed is the strain theory. Unlike the differential association and labelling, this theory believes that social structures within society can influence individuals to commit crimes. Merton (1938) suggests that there are two types of important elements of social structure. These elements are the cultural goals, the function of the goals and interests The second element is how phases of the social structure define how society can go about achieving these goals, by placing regulations and creating laws (Merton, 1938: 673). Merton (1938) demonstrates four responses to this strain. The first, conformity, Merton suggests that people who take this path subscribe to cultural goals and go about achieving these goals by using societys institutionalized means. The second path, innovation, suggests that when a person finds that an obstacle inhibits the ability to achieve the cultural goals, the person will not use institutionalized means; rather, they will emplo y other means. The third path, ritualism, describes a person that will reject the culture goals of society, but use its institutions as an avenue for advancement. The fourth, is the polar opposite of the path of conformity such that a person who is retreatist will reject cultural goals and its institutionalized means, people that take this path are people who essentially are not part of society (Tim Newburn, 2007: 176). The American dream is a popular culturally defined goal, Merton argued, which through honest-dedicated work, anyone can achieve this dream of wealth. Society defines what avenues are to be considered legitimate to achieve this goal, for example, earning a college degree and earning a high paying job would be a legitimate path as defined by our society. Since wealth in American is not distributed equally Merton (1938) argued that strain often occurs for those who are undercapitalized and do not have access to these legitimate means. (Tim Newburn, 2007:175 176). Strain theory can cause negative feelings from the outside environment. These feelings include fear, defeat and despair, the most applicable feeling that can occur is anger. Agnew (1992) emphasised that individuals become angry when they blame their negative relationships and circumstances on others (Agnew, 1992: 59). An individual is incited with anger, low inhibitions and they begin to create a desire for revenge (Agnew, 1992: 60). Agnew stated that individuals who are subjected to repetitive strain are more likely to engage in delinquent and criminal acts, this is due to the fact that the individual becomes aggressive because they are unable to cope and the negative strain may become too much for them (Agnew, 1992: 61). Overall all three theories give a good explanation of youth crime. The similarity between these theories is they all aim to give a detailed explanation as to why individuals engage in crime and deviance. Differential association theory believes that all behaviour is learned and so therefore deviant behaviour is also learned. This theory focuses on key variables such as the age of the learner, the intensity of contact with the deviant person whom they learn from and the amount of good and bad social contacts they have in their lives. Whereas the labelling theory explains deviance as a social process where individuals are able to define others as deviant. This theory emphasises on the fact that deviance is relative and the individual only becomes deviant when they are labelled. Alongside this strain theory explains deviance as the outcome of social strains within the way society is structured. Not all theories give a good explanation for tackling youth crime, the labelling theory states that the label is the route of criminal behaviour, this is not a good explanation because there is a reason an individual becomes a burglar, not because they have been labelled as one. The individual is aware that their actions are deviant and that they are breaking the law. Some academics believe that there should be more research into the labelling theory and why individuals engage in criminal behaviour. The left realist have stated that the idea of avoiding labelling in order to avoid deviance is unrealistic. Also Aker (1967) criticised the labelling theory for claiming that deviants are normal individuals who have been labelled. However the labelling theory fails to explain why some individuals are labelled and some are not. Another criticism of the labelling theory is that it is possible to reject the label. Becker (1963) claimed that once an individual is labelled and accepts the devi ant behaviour, all their other qualities become irrelevant and the label becomes their master status. However there are examples that show it is possible to reject the label. This example comes from Reiss (19610 study on young male prostitutes. Although the males engage in homosexual behaviour they regard this behaviour as work and still maintain their straight image despite working as prostitutes. This study shows that the labelling theory is open to negotiation as some individuals reject the label. Differential association theory and the strain theory can be used to tackle youth crime. The differential association accepts that criminal behaviour is evident across all social classes, and that criminal attitudes and behaviour is learned through interaction with influential groups. In order to tackle youth crime the government will need to introduce organizations that aim at using positive role models to encourage young individuals who do not have positive role models in their lifes. By doing so individuals can learn positive behaviour instead of deviant behaviour from people who engage in unacceptable behaviour. The differential theory has been criticised in Glueck (1956) article on Theory and fact in Criminology. Glueck stated that it is difficult to measure the frequency, duration, priority and intensity of an individuals association, so therefore this males it impossible to predict and measure how associations result in the learning of criminal behaviour. It could be argued th at the individual did not learn criminal behaviour from an intimate social group, because the duration, frequency, priority and intensity was not sufficient. Glueck (1956) argued that if there is no sufficiency then the theory is not falsifiable which therefore males it defective. Finally the strain theory can be used to tackle youth crime because it explains the strains with society that may influence individuals to engage in criminal activity. This theory can enable the government to improve the social structure within society, for example providing more employment and better education opportunities. Strain theory has been criticised by Cohen (1955) who stated that the theory can be accounted for some but not all deviant behaviour. Cohen also criticised Mertons theory of strain for being too individualistic in describing the adaptations to strain (Pfohl, 1994: 269).